Bianca Nogueira

Experience

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  ABB

  Jan 2005 - Nov 2012

  Responsible for promoting the products of Transformer Components area in Brazil, reporting directly to the Global Marketing Manager.Responsible for:- Develop marketing activities- Support the local team to generate demand at the customers - Understand the competitive landscape, market size and market trends- Product Management- Business Development and Strategy Head of transfer of technology process from ABB Sweden to ABB Brazil. Integration of supply, quality, product engineering, sales and marketing areas leading a multifunction team of 6 people. Responsible for sales in South America. Technical-commercial quotations and product promotion. Budget definition and customer negotiation.International assignment in Marketing and Sales at ABB Sweden, 2009. Order Handling for South America projects. Responsible for the contracts and financial analyses. Responsible for major logistic transaction and material planning. Import process made: Drawback, Tax reduction and Customs warehouse. Responsible for deployment of different Drawback systems.

  • Regional Marketing Specialist

    Oct 2011 - Nov 2012

  • Project Manager

    Aug 2010 - Sept 2011

  • Sales Analyst

    Sept 2008 - Aug 2010

  • Order Handling

    Jan 2007 - Aug 2008

  • Foreign Trade Trainee

    Jan 2005 - Dec 2006
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  Jaguar Land Rover América Latina e Caribe

  Jul 2013 - Oct 2018

  Regional Business Manager - South America

  Business Manager responsible for South America Region. Driving customer satisfaction (NPS) and sales operation profitability of Jaguar Land Rover dealers by implementation of brand programs, focus on sales team development, supporting business plan to improve sales conversions. - Managing sales performance - KPIS, target, demand- Managing price and product positioning- Focus on customer loyalty - Implementation of Pre-Owned, Financial Service and Corporate business- Implementation of CRM Sales force in SAM dealers- Managing supply for the markets Show less

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  Pearson

  Apr 2022 - now

  Sales Strategy, Digital Transformation, Sales Planning, Strategic Projects and Growth.Responsible for planning, developing, implementing and monitoring overall business strategy for Wizard in Brasil and Latam. Dedicated to market research, data analytics, growth metrics, business plan, contract management, pricing and profitability. Leading the business digital transformation. Sales Strategy manager responsible for International brand expansion & digital transformation.International Operation- Paraguay ( launched on Nov/22), Costa Rica and Japan.Digital Transformation - Responsible for the sales operation process of Wizard ON Virtual School.

  • Sales Strategy & Growth Manager

    Jan 2023 - now

  • Sales Strategy Manager

    Apr 2022 - Dec 2022