Vipal Patel

Experience

• 

  Econo Lodge

  Nov 2005 - Nov 2012

  Finance & Marketing Manager

  Conceptualized yearly financial strategy that included budgeted financial revenues and expenses. Formulated, directed and coordinated marketing activities and policies to promote brand. Established 8 successful partnerships with area corporations, which increased revenues up to $500,000 per year. Handled cash management responsibilities including preparation of statement of cash flow and statement of changes in financial position. Key Highlights:➢ Oversees qualitative and quantitative research processes, including: needs assessments, new product ideation, concept testing, pricing, ad testing and tracked satisfaction and loyalty. ➢ Captured market-leading dominance (market share gains of up to 58%) for both new guest and repeat guest.➢ Extracted & analyzed market research reports to interpret performance trends and implications. ➢ Manages branding and product positioning by developing and refining core brand attributes, brand positioning, brand extensions, brand partnerships, and overall strategy.➢ Oversees qualitative and quantitative research processes, including: needs assessments, new product ideation, concept testing, pricing, ad testing and tracked satisfaction and loyalty. ➢ Captured market-leading dominance (market share gains of up to 58%) for both new guest and repeat guest.➢ Extracted & analyzed market research reports to interpret performance trends and implications. ➢ Manages branding and product positioning by developing and refining core brand attributes, brand positioning, brand extensions, brand partnerships, and overall strategy.➢ Reduced strategic costs by 35%, allowing the accumulation of $250K in working capital.Reduce strategic costs by 35%, allowing the accumulation of $250K in working capital. Show less

• 

  Kraft Foods Group

  Nov 2011 - Feb 2012

  Sales Analyst

  Innovatively developed a comprehensive procedures manual for Oscar Mayer’s Cash Flow. Efficiently supported regional supply chain team by providing analysis and detailed reporting for reconstructing Kroger’s meat-case. Key Highlights:➢ Remarkably achieved adherence to efficiency-enhancing pricing program across 2,400 stores generating $1.1M annual cost of goods savings for Kroger and $1.9M annual supply chain cost savings for Kraft in working hand in hand with Kroger’s Supply Chain and Merchandising Management teams.➢ Successfully boosted revenue by $6.6M and freed up working capital of $70M by reducing cost of goods, decreasing inventory holding costs, and increasing inventory turnover through outstanding project leadership and customer development that improved category review and shelf optimization process for Kroger. Show less

• 

  Amazon

  Dec 2012 - Feb 2013

  Financial Consultant

  ➢ Review financial statements and analyze revenues, costs, expenses, and tax rates for business unit of a leading consumer goods company. ➢ Develop detailed spreadsheets to identify trends and develop forecasts. Consolidate and analyze monthly results and budgets. ➢ Constructed a comprehensive Kaizen report that was presented to senior managers & deemed to have been in the top 5 of cost savings in Amazon history. .

• 

  UC Health

  Feb 2013 - Jun 2013

  Business Manager

  Divisions of Cardiovascular Diseases, Pulmonary, Critical Care, and Sleep Medicine➢ Support Business Administrator in establishing annual budget and financial analysis pertaining to patient care, education & administration for Cardiovascular Diseases & Pulmonary divisions.➢ Collaborate with physicians' group, doctors and hospital administration on performance, compliance, practice, EPIC analytic reports, IT and denial issues.➢ Perform analysis on hospital revenue cycle related to physician and division performance. Show less

• 

  Tampa General Hospital

  Jul 2013 - now

  Develop and deliver various financial and data analytics to leadership for strategic decision making. Prepares profitability reports and proformas to provide cost / benefit analysis for business opportunities and projects. Assists with preparation of annual budget and coordinates with leadership to finalize 90 plus department budgets worth more than $500M.

  • Manager Financial Informatics

    Jun 2022 - now

  • Senior Financial Analyst, Decision Support and Analytics

    Jul 2013 - Jul 2022
• 

  Arthritis Foundation

  Jan 2025 - now

  National Budget and Finance Committee Member