Andrea Musumeci

Experience

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  D&C S.r.l.

  Jan 2020 - Jun 2020

  Marketing Intern

  - D&C S.r.l. is a small business consulting company. - Performed market analysis and researched the latest trends for the development of a business plan for the University spin-off. - Focused on data entry for market analysis.

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  Mercedes-Benz Customer Assistance Center Maastricht NV

  Aug 2020 - Feb 2021

  Technical Service Representative I

  - The Mercedes-Benz Customer Assistance Center is an international multicultural organization and an integrated part of Daimler’s Mercedes-Benz Cars Marketing & Sales. - The task of Technical Service Representative I (TSR I) consists of recognizing, analyzing, and troubleshooting technical issues by providing direct support for an application for passenger vehicles.

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  SOLcollab

  Mar 2021 - Feb 2023

  Business Development Manager

  - SOLcollab is a decentralized start-up with the objective of transforming catastrophic events dictated by climate change into a competitive advantage for companies in the agri-food sector. - Responsible for the sales and marketing strategy, for the development of the relevant communication material in terms of email and sales transcripts, and for the accomplishment of the marketing campaigns.

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  BaxEnergy

  Oct 2021 - Dec 2021

  Marketing Intern

  - BaxEnergy, a multinational energy company, is a world leader in software and hardware production for monitoring large portfolios of renewable energy plants, and with a strong focus on research and development.- After a brief period of training, I started writing articles dealing with industry topics. - I learned the importance of structuring an editorial plan in order to keep up with publications and their objectives.- Performed an analysis of BaxEnergy's main competitors with regard to blog activity and social media presence and interaction. Show less

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  METRO Italia

  May 2023 - Sept 2023

  Own Brand Intern

  - METRO is a leading international wholesale company in the HoReCa sector, specializing in serving the needs of hotels, restaurants, and caterers as well as independent traders.- Supporting private label new product development of both new and existing projects, from product to packaging, interfacing with the various business functions involved.- Supporting the Own Brand Manager in monitoring the performance of private label products.- Supporting the "product life cycle" process of restyling and rebranding of products in the assortment.- Support Commercial Plan construction of private label products.- Construction of product communication material (product sheets/formations/website/catalogs.- Management and interaction with merchandise and service suppliers.- Supporting the team in sustainability governance and packaging transformation. Show less

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  ILLVA SARONNO HOLDING S.p.A.

  Sept 2023 - now

  - ILLVA SARONNO is among the players in the global branded spirits industry, with a portfolio of premium and super premium brands, marketed and distributed in over 150 markets around the world, with leading positions in Europe and Americas. - Support the Global Advocacy Marketing Manager for the ideation and development of the Global Advocacy programs for the portfolio and help the markets to implement them within the given guidelines.- Contribute to the selection and management of the relevant trade partnerships, such as The World 50 Best Bars, BarAwards, Drinks International. - Be in front line for the planning of key global Trade Events, such as the Bar Convent, Tales of the Cocktails, and similar, liaising with the activation agencies to reach the excellence in execution.- Build and manage the relationship with key Global Brand Advocates: ambassadors, influencers and bartenders who are working as Advocates for our brands.- Liaise with the creative agency to create high-quality digital contents and with the digital media agency for the management of social media accounts with the aim of building engaging digital contents for the community. - Budget management Show less

  • Junior Brand Manager

    Feb 2024 - now

  • Global Advocacy Marketing Specialist

    Sept 2023 - Feb 2024