Charlie Helander

Experience

• 

  Hannah Direct

  Jan 2013 - Jan 2015

  Sales Representative
• 

  Product Snatch

  Oct 2016 - May 2018

  Marketing Manager

  Social Media, Email marketing & Business Development

• 

  Chiasma

  Apr 2017 - Sept 2017

  Marketing Strategist, Dunedin
• 

  Pooch and Mutt

  Nov 2018 - Sept 2020

  Digital Executive
• 

  Storetasker

  Dec 2020 - Sept 2021

  Shopify Expert
• 

  Capital C Digital Marketing

  Jan 2021 - Aug 2021

  Paid Social Manager
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  Outra

  Aug 2021 - now

  🚀 Head of Performance | Driving Data-Driven Success Across Sectors 🚀As the Head of Performance at a leading UK data company, I oversee and develop a dynamic team of three talented specialists in PPC, Paid Social, and Analytics. Together, we craft and execute precision-targeted campaigns that redefine media buying efficiency and deliver exceptional ROI.My role spans diverse and competitive industries, including Property, Ecommerce, Insurance, and Utilities. Each sector presents unique challenges, and my expertise lies in leveraging data to unlock opportunities, enhance customer engagement, and achieve measurable growth.Key achievements:Spearheading finely tuned precision targeting strategies that revolutionise audience reach across media buying channels.Cultivating a high-performing team that thrives on innovation, collaboration, and results-driven thinking.Delivering impactful campaigns that combine cutting-edge analytics with strategic media activation.Passionate about turning data into actionable insights, I thrive on driving success for clients and stakeholders by pushing the boundaries of what performance marketing can achieve. Let's connect and discuss how data and strategy can transform your business.📩 DM me to start the conversation! Show less

  • Head of Performance

    Oct 2024 - now

  • Campaign Director

    Dec 2022 - Oct 2024

  • Performance Marketing Team Leader

    Mar 2022 - Dec 2022

  • Paid Social & Search Specialist

    Aug 2021 - Mar 2022