Ashley Hallier, ICP, PSM, CSPO, POPM

Experience

• 

  Sogeti

  Jun 2010 - Jul 2011

  Consultant

  Partner with clients to help them understand and implement technology solutions that solve their problems and meet their business goals and objectives.

• 

  Nationwide

  Jul 2011 - now

  Program Manager• Successfully collaborated across the organization to develop and deliver compelling materials and narratives that effectively communicate how the EIDO organization supports enterprise and business objectives and strategies, showcasing a unified organization and highlighting the team's accomplishments and strategic initiatives in partnership with the CSIO• Provided leaders with critical data to inform strategic decisions on team and partner transitions, including inventorying processes, cataloging tools and data, developing reports, and decommissioning legacy systems.Product Owner (interim)• Leading the Personal Lines Policy Center API team to deliver secure and scalable digital solutions, enhancing customer experiences and enabling rapid integration with emerging technologies.• Engaging in work intake and estimation discussions, understanding business priorities, assessing impact, and ensuring timely delivery of business requests.• Conducted a current state analysis to identify critical improvement opportunities, developing a strategic roadmap that aids in planning, prioritization, and resource management decisions.• Launched a monthly release communication to showcase the team's work and its alignment with business objectives, receiving positive feedback from stakeholders. Show less • Equipped leaders with critical data to inform strategic decisions about team and partner transitions, including inventorying team processes, cataloging tools and data, developing reports, and decommissioning legacy processes.• Spearheaded business case development, securing commitment for a joint venture expected to yield over $100M in DWP by year 5.• Designed and conducted strategic partner satisfaction surveys, achieving a 68% response rate in 2024, a 5% increase from 2023. The satisfaction score reached 4.4, exceeding the 2024 target of 4.0. Leveraged survey insights to enhance partnership strategies, focusing on speed to market and improving customer experiences.• Enhanced operational efficiency by optimizing tools (e.g., Salesforce) and processes, leading to increased decision velocity on partner go/no-go decisions and application of test and learn budget. Show less • Led the Customer Experience (CX) program, designing personalized experiences, delivering data-driven insights, and driving customer growth and loyalty.• Established CX strategy, defining objectives, developing a scalable activation roadmap, and creating a framework to measure and analyze in-market experiences for data-driven action.• Facilitated journey mapping sessions to design customer experiences for complex partner integrations (e.g., Rivian, Amazon) and digital capabilities (e.g., digital brokerage).• Explored enterprise capabilities (e.g., journey orchestration, sentiment analysis) and third-party platforms (e.g., Clarabridge, cx/omni) to advance the CX program. Show less • Strategically planned, managed, and implemented opportunities with partners and internal stakeholders, aligning with enterprise and business strategies.• Advanced partner opportunities by developing negotiation strategies, setting objectives, defining journeys, and assessing enterprise impact.• Led the build and launch of Toyota’s telematics insurance program powered by Nationwide, coordinating project teams to enable integrated technology solutions, onboard sales and service support, and activate communications and marketing.• Cultivated meaningful relationships with OEM partners to scale in-market programs, influence product roadmap priorities, and explore opportunities for deepening partnerships. Show less • Led cross-functional teams to research, design, and implement enterprise collaboration and marketing solutions, enhancing associates' digital experience.• Delivered a multi-year roadmap and secured $2.5M YOY funding to operationalize the Associate Digital Experience Program, launching a redesigned corporate intranet homepage and search experience.• Conducted extensive vendor evaluations and provided strategic recommendations to optimize enterprise marketing competencies, decommission under-utilized assets, and consolidate redundant technology.• Led tactical planning for critical systems and data integration between Marketing and Financial business units, enabling end-to-end lead management within the Nationwide Financial Go to Market Program. Show less Technology Consultant• Led cross-functional teams of business and IT stakeholders, along with external technology vendors, to develop IT solutions aligned with product strategy and regulatory requirements.• Managed tactical planning of the Annuity IT Portfolio, overseeing over $16M during the 2015 fiscal year.• Developed and executed project plans, monitored progress, and provided direction, training, and guidance to business and IT project teams.• Standardized processes for business case development, project planning, work request intake, and team onboarding.• Served as Technology Representative on a governance committee optimizing the end-to-end solution development process.Product Owner• Partnered with internal business stakeholders and third-party vendors to define a strategic vision and develop a comprehensive roadmap for a web-based annuity illustration tool.• Planned and executed tactical projects aligned with the roadmap to enhance the sales process and enable members to illustrate across the annuity product portfolio.• Managed an annual budget exceeding $250k for licensing, hosting, and production support, achieving 100% defect resolution year-over-year.• Integrated proprietary tool support into enterprise-standard asset management practices, ensuring consistency and reliability. Show less

  • Program Manager & Product Owner (interim) | Enterprise Innovation & Digital

    May 2024 - now

  • Program Manager | Corporate Development - Strategic Partnerships

    Feb 2022 - now

  • Customer Experience Manager | Corporate Development - Strategic Partnerships

    Nov 2020 - Feb 2022

  • Project Manager & Scrum Leader | Corporate Development - Strategic Partnerships

    Mar 2019 - Nov 2020

  • Technology Consultant | Nationwide Technology - Enterprise Marketing, Comms and Collaboration

    Oct 2016 - Mar 2019

  • Technology Consultant & Product Owner | Nationwide Technology - Annuity

    Nov 2013 - Oct 2016

  • Sr. Analyst, Requirements Analysis | Nationwide Technology - Annuity

    Jul 2011 - Nov 2013

  • Analyst, Requirements Analysis | Nationwide Technology - Annuity

    Jul 2011 - Jul 2012