Rohan Chawla

Experience

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  BBA Student

  Aug 2018 - Aug 2021

  Management Student
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  Toffee Teens

  Jun 2020 - Jun 2020

  Online Marketing Intern

  Social Media Management: Assist in creating and scheduling content for various social media platforms, engaging with followers, and monitoring social media analytics.

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  SkillCircle™

  Feb 2021 - Feb 2022

  Digital Marketer
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  Ahuja Media

  Jul 2021 - Aug 2021

  Google AdWords intern

  Google Ads Management: Assist in the setup, implementation, and day-to-day management of Google Ads campaigns across various platforms, including Search, Display, and Video.

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  Adsparkx

  Aug 2021 - Jun 2023

  Media Buyer

  Native Ads ExpertKey Responsibilities:Media Monitoring: Monitor and track media coverage across multiple platforms, including social media, online publications, broadcast channels, and other relevant sources.Data Collection and Analysis: Utilize media monitoring tools and data analytics platforms to collect, clean, and analyze media data. Extract actionable insights to enhance campaign performance and audience engagement.Campaign Performance Evaluation: Assess the effectiveness of media campaigns by measuring key performance indicators (KPIs) such as reach, impressions, click-through rates, and conversion rates.Competitive Analysis: Conduct research on competitors' media strategies, identifying strengths and weaknesses to refine your organization's media approaches.Audience Insights: Collaborate with marketing teams to understand target audience behaviors, preferences, and trends. Use these insights to tailor media strategies for maximum impact.Data Visualization: Present complex data in a visually engaging and understandable manner using data visualization tools, facilitating effective communication of insights to stakeholders.Recommendations and Reporting: Prepare detailed reports and presentations that highlight findings, trends, and actionable recommendations for optimizing media strategies.A/B Testing: Design and execute A/B tests to experiment with different media tactics and optimize campaign performance.Emerging Trends: Stay up-to-date with media trends, technologies, and industry developments to bring innovative approaches to media analysis. Show less