
Eliyas Mohammed
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About me
Area Manager at Asian Paints
Education

Board of Intermediate Education
1999 - 2001MPC A
St'Aquinas Public School
1992 - 1999Secondary Educations
Acharya Nagarjuna University
2004 - 2006Master of Business Administration - MBA Marketing A
Acharya Nagarjuna University
2001 - 2004BSc MATHEMATICS AND STATISTICS A
Experience

Bajaj Allianz General Insurance
Jan 2007 - Jun 2010Relationship Manager➤Managed Team of individual agents with versatile targets and market.➤Handled Broking firms (S & R Insurance, Religare, Shriram Fortune, MIBL, etc...)➤Responsible for generating business directly and through various intermediaries.➤Conducted Product training sessions to the Agents.• Conduction of product campaigns

Asian Paints
Jan 2010 - Jan 2012Territory Sales Officer
Jan 2012 - Jan 2012Territory Sales Officer
Jan 2010 - Jan 2012

Asian Paints
Jan 2013 - Jan 2016Project Sales officer
Asian Paints
Jun 2016 - now➤Driving overall sales and growth at the unit level by meticulously planning and designing schemes, inputs, and resources. ➤Planning, coordinating, and implementing all end-to-end Market Research activities. Demonstrate excellence in handling the Sales from Dealers. Handling a team of 9 members. ➤Training and developing direct sales associates through the required mode of training. Productive utilization of manpower resources to drive business growth➤Providing direction, training, and growth opportunities to a team of six members, fostering productivity and aligning team efforts to organizational objectives. ➤Designing and implementing sales schemes based on market feedback and planning, organizing promotional activations, and conducting product awareness meets for dealers and contractors. ➤Ensuring timely resolution of customer complaints and improving consumer satisfaction by adhering to defined timelines for service delivery and feedback management. ➤Responsible for end-to-end unit operations, accounts, inventory and Material servicing and recruitment. ➤Market Segmentation, Competitor Analysis & Market Penetration. Analyze Market Requirements for existing products & Future Products.➤Identifying opportunities for network expansion in the market like the addition of new dealers, value upgradation of existing dealers etc. ➤Design schemes based on sales planning agenda and market feedback to ensure overall dealer profitability and sales growth➤Analyzing territory-level data, conducting competitor analysis, and leveraging market segmentation to identify gaps and implement necessary initiatives for growth. ➤Accurately predicting market demand to ensure adequate stock availability and seamless material flow across the territory. ➤Monitoring dealer accounts to ensure timely collections, managing money circulation, and minimizing outstanding dues for financial health and compliance. Overseeing unit operations, recruitment, market penetration, and reporting Show less ➤Identified and explored new business opportunities, managed sales operations, and developed a robust dealer network by motivating and communicating sales schemes to drive the sale of the company’s product range. ➤Analyzed marketing trends, tracked competitor activities, and provided actionable insights to enhance products and fine-tune sales and marketing strategies for sustainable growth. ➤Achieved annual sales targets by effectively pitching new products to dealers, distributors, and sub-dealers while ensuring materials were readily available to meet market demand. ➤Guided dealers in areas like in-shop selling, product customization, and counter displays, engaged influencers such as architects and contractors, and maintained contractor databases to foster long-term relationships. ➤Monitored and managed dealer outstanding amounts, resolved customer complaints promptly, and organized training sessions to enhance the operational efficiency of the dealer network. ➤Generated detailed sales and market reports, coordinated with internal departments, and ensured smooth execution of strategies to align with organizational goals. Show less ➤Achieved sales targets for the Vizag unit by generating new leads through initiatives at dealer shops and engaging directly with builders, homeowners, and sector-specific projects. ➤Resolved customer complaints and queries on priority, guided dealers through their initial phases, and ensured seamless support to drive business growth. ➤Monitored competitor strategies, promotions, and activities, and identified new business opportunities by studying the market to onboard new distributors, dealers, and sub-dealers. ➤Managed and motivated a team of seven officers to achieve targets while conducting product training sessions for dealers, contractors, and painters to enhance market knowledge and engagement. ➤Planned and executed unit-level schemes aligned with the unit's agenda, maintained compliance, and ensured thoroughness in execution while integrating with verticals and the services team to generate business. ➤Built client relationships, presented and demonstrated products, attended trade exhibitions, reviewed sales performance, negotiated contracts, and maintained accurate records to ensure operational excellence. Show less ➤Handled the Dealer Chain Network in the territory assigned, responsible for the sales, operations and marketing activities within the geography, achieving sales target on monthly and annual basis. ➤Analysis of daily sales reports, maintaining and timely updating of standard documents like dealers health card, daily visit reports, unit control reports, customer accounts etc.➤Acted on customer grievances, fixing an appointment and visiting the site or location, coordinating with the customer grievance service team and resolving the issue within the given time frames.➤Adhered to company standards in visual merchandising at the counter level, product level at dealers counter. ➤Executions of wall patches at the counter level for better seeding of the product by touch and feel concept.➤Co-ordination and co-operation among different functional teams in the organisation for better outputs and execution on meeting channel partners needs and queries. ➤Initiating New Product launch in the territory, town, dealer, contractor and customer level by conducting meetings for dealers, training for contractors and in shop interactive activities for end users.➤Market Expansion, identifying new towns, new clusters and opening a new dealer point for strengthening the network and also reach of products for every user in the shortest and most convenient ways. ➤Tracking on the competitor’s activities and reporting it to the higher management timely. ➤Improving dealer service by coordinating with the warehouse team, depot administrator, and logistics dept. Show less
Area Manager
May 2023 - nowSenior Sales Executive- Focus products, AP Region
Apr 2019 - Apr 2023Senior Sales Executive - Vizag unit
Apr 2018 - Mar 2019Territory Sales Officer
Jun 2016 - Mar 2018
Licenses & Certifications
- View certificate

Strategic Thinking
LinkedInJan 2024 - View certificate

Power BI: Dashboards for Beginners
LinkedInJan 2024
Honors & Awards
- Awarded to Eliyas MohammedEast Divisional Runner Up Asian Paints Ltd Jul 2016 East Divisional Runner-up in 2015-16 project sales for the financial year 2015-16
- Awarded to Eliyas MohammedRecognition on the spot Asian Paints Ltd Oct 2015 1.East Excelsior ROTS 2015 “Recognition on the Spot” for cracking 5KL of SmartCare Site in 2015.2.East Excelsior ROTS 2015 “Recognition on the Spot” for cracking Key account of Competition Company.
- Awarded to Eliyas MohammedEast Divisional Champion Asian Paints Ltd Jul 2015 East Divisional Champion project sales for the financial year 2014-15
- Awarded to Eliyas MohammedEast Divisional Champion Asian Paints CEO Mr. K B S Anand. Jul 2014 East Divisional Champion in 2013-14 for Project Sales.
- Awarded to Eliyas MohammedSrijan Super Star Asian Paints DM Mar 2014 Recognition for Outstanding Performance in the Srijan Super Stars Contest
- Awarded to Eliyas MohammedEast Divisional Champion Received award from Mr. K B S Anand. Mar 2011 East Divisional Champion (Wood-finishes and Enamel Product Category) in 2011-12
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