Mahika Heda

Mahika Heda

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location of Mahika HedaNew Delhi, Delhi, India

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  • Timeline

  • About me

    Entrepreneur | Hospitality Industry | Market Research

  • Education

    • Hansraj College

      2019 - 2022
      Bachelor's degree Economics honours 9.18 GPA
    • Mayo College Girls' School

      2010 - 2019
      High School Diploma LIBERAL ARTS AND SCIENCES, GENERAL STUDIES AND HUMANITIES
  • Experience

    • Hans Raj Economics Society

      Jul 2019 - Mar 2020
      Member
    • CallDoc

      Mar 2020 - May 2020
      Graphic Designer
    • Girl Up Inaayat

      May 2020 - May 2021
      Founding Finance & Innovation Director

      -Founded a club under the Girl Up chain, an initiative by the United Foundations. -An initiative for the empowerment and upliftment of woman through various campaigns.

    • SNEHA (Society for Nutrition, Education and Health Action)

      Jun 2020 - Jun 2020
      Fundraising Coordinator

      -Worked with SNEHA NGO, to eradicate the issue of maternal health in the slum areas of Mumbai.-Organised an online fundraising campaign and collected an aggregate of 37000 rupees. -Women in need of maternal help were provided relief through medicinal expenses and nutrition and care.

    • Nitin Spinners Limited

      Jul 2020 - Aug 2020
      Market Research Intern

      -Interned at Nitin Spinners, a textile Industry, in the domain of Research and Market Analysis of the Textile Industry, focusing on the tremendous market growth and expansion of the industry through Foreign Direct Investments and Export Policies.-Analysed data and used the results to develop reports and conclusions-Identified the US textile market and analyzed the consumer market. -Looked for relevant current and upcoming technologies, methods and industry trends. Built an effective informative network Show less

    • Placement Cell, Hansraj College

      Sept 2020 - Jul 2021
      Coordinator
    • Case Connect Club

      Nov 2020 - Jul 2021
      Member
    • Black Fox Metaverse

      Jan 2021 - Mar 2021
      Market Research Intern

      -Researched on the Media & Entertainment industry, it’s before and after COVID impacts. Analysed and developed reports and strategic insights from it.

    • Fitso by cult.fit

      Apr 2021 - Sept 2021
      Procurement Financial Analyst
    • TLGS Consulting Group

      Sept 2021 - Feb 2022
      Market Research and Product Development Analyst

      • Successfully managed the empanelment of an AI based ed tech platform with Niti Aayog’s Atal Innovation Mission and other state education boards• Analysed and prepared scope of work for various point of sale (PoS) device projects worth INR 1500 Cr. assigned to a Central PSU• Performed extensive market research on Human Tracking GPS watches for the State Governments

    • AGR Knowledge Services Pvt Ltd

      Feb 2022 - Apr 2022
      Research Analyst

      • Conducted extensive quantitative and qualitative primary market research for a British telecom giant with a sample size of 500 respondents• Spearheaded market research for an international office hardware supplier with an intent to expand their footprint in the Japanese market and improve profitability margins by 10%

    • Ken Research

      Jul 2022 - Jun 2023
      Research Analyst Level II
  • Licenses & Certifications

    • Excel skills for Business

      Coursera
      Aug 2020