Tilly Gray

Experience

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  Loughborough University

  Aug 2009 - Aug 2013

  Athlete - Swimmer

  During swimming at Loughborough University, I represented Great Britain and won multiple British and National medals. In addition I became the British University (BUCS) record holder and Loughborough University record holder.

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  Puddle Ducks Franchising Ltd

  Jul 2011 - Feb 2016

  Brand Ambassador

  I help raise brand awareness for Puddle Ducks baby swim school through the use of social media and public appearances. I leverage my sporting personality to inspire the younger generation to take part in swimming through Puddle Ducks unique swim teaching programme.https://www.youtube.com/watch?v=EWT2K25TKtE

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  Swansea ITC

  Aug 2013 - Jan 2014

  Athlete - Swimmer

  I trained at the National Training Centre (NTC) with British Swimming. During which time I won gold medal in the 200m butterfly at the USA Open and trained towards the 2014 Commonwealth Games.

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  University of Bath

  Jan 2014 - Feb 2016

  Athlete - Swimmer

  Under the tutelage of coach Mark Skimming, I train with the Performance Squad at Bath University. During this time I have qualified and competed at the Commonwealth Games in Glasgow for Team England. I also won silver medal at the British Championships. I plan to train here until the Olympic Trials in 2016, where I am targeting a place on Team GB.

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  BBC

  Jun 2014 - Jun 2015

  Natural History Unit- Shark Documentary

  I featured a major BBC wildlife series called Shark. I feature in episode three which focuses on the science and technology of sharks that have been implemented into performance swimwear. I perform a swimming sequence recorded by a world class film crew in order for viewers to understand the effectiveness of "Shark Skin technology".

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  Neptune Home

  Jul 2014 - Mar 2017

  • Produced and executed comprehensive marketing plans for retail store openings and events, with a key focus on driving footfall and brand awareness.• Planned and executed marketing events and store openings, covering all operational aspects and logistical arrangements. • Provided marketing support to local Neptune stores and maintain client relationships. • Built lasting relationships with multiple print and media suppliers to deliver DM and digital campaigns.• Coordinated and submitted advertising on a monthly basis.• Produced comprehensive post-event evaluation to measure the campaign’s performance. Ensured ROI is achieved and marketing expenditure is justified, through the implementation of metrics and budget plans. Show less

  • Marketing Assistant

    Nov 2015 - Mar 2017

  • Brand Ambassador

    Jul 2014 - Jul 2016
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  Norland College

  Mar 2017 - now

  •Times Higher Education Awards 2023: Runners-up for Outstanding Marketing and Communications team.• Developed and executed multiple large-scale events, including undergraduate open days, graduation ceremonies, taster events, webinars, reunions, and alumni events.• Consistently achieve outstanding visitor satisfaction through a strong customer-centric approach.• Led end-to-end management of digital and print marketing materials, ensuring high-quality and impactful branding.• Boosted engagement and met student recruitment targets through strategic marketing initiatives.• Managed and protected Norland's 130-year world-renowned status through strategic communications and initiatives.• Managed relationships with external agencies and suppliers, ensuring timely, on-brief, and within-budget project delivery.• Key member of the Operational Leadership Team, providing support to the Senior Leadership Team.• Contributed to delivering objectives that inspire and drive transformative change.• Delivered comprehensive PR masterclasses and refresher training to undergraduate students, enhancing their communication skills and brand representation.• Monitored and analysed performance metrics to ensure ROI and KPIs were achieved. Show less • Managed high-profile national and international media relations, coordinating press inquiries and stakeholder communications, including the BBC, The Times, The Guardian, Sunday Times, and New York Times. • Responsible for developing, implementing, evaluating and managing marketing events, PR activities and design plans to meet student recruitment targets, to protect and advance Norland’s brand reach and presence • Responsible for managing Norland’s key marketing events• Responsible for managing PR enquiries, coordinate PR interviews and visits• Responsible for the development and production of Norland’s promotional materials Show less • Assist the Marketing, Social Media and PR Manager with the implementation of the Marketing and PR strategy• Assist the Marketing, Social Media and PR Manager with the organisation of events and supporting activity• Support press enquiries, coordinate press contributions from key Norland spokespeople and manage press visits to the college• Support the daily operational marketing activity and implementation of the marketing plans to meet all marketing objectives on time and within specified budget• Support all aspects of social media and video content including collation of monthly marketing and social media metrics Show less

  • Marketing Events, Design and Brand Manager

    Aug 2022 - now

  • Marketing Events, PR and Design Manager

    Aug 2019 - Aug 2022

  • Marketing and PR Coordinator

    Mar 2017 - Jul 2019
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  David Lloyd Clubs

  Jun 2021 - Jun 2022

  L2 Swimming Teacher