Laura Silvello

Experience

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  Migrants Organise (Migrant and Refugee Communities Forum)

  Jan 2013 - Oct 2013

  Project coordinator

  • Organization of activities and events connected to the project• Recruitment and supervision of volunteers• Outreach in the community to recruit participants• Partnership building with other organizations • Supervision on mentoring matches• Providing administration support to the team (answer phone, room booking, budget supervision, writing reports for donors…)

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  Amazon.co.uk

  Nov 2013 - Dec 2014

  Digital Fraud and Product Quality Investigator

  • Guarantee product quality • Investigate sellers’ behaviour and detect counterfeit items • Responsible of workflow• Quality auditor for Product Quality team• Research, develop and create legally approved documents on behalf of senior management.

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  MailUp

  Jan 2015 - Sept 2016

  Compliance Specialist

  • Investigate and deep dive accounts to prevent abuse, checking adherence to legislation andcompliance.• Evaluate clients’ use of the system using different techniques / technologies• Work along with customers to evaluate and improve their performances in relation todeliverability and spam issue

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  Fluence Corporation

  Oct 2016 - Jun 2022

  Marketing Manager and CRM Specialist

  International company providing global solutions for desalination, water, wastewater, waste-to-energy, recovery & reuse, and food & beverage processing. • Salesforce Certified Administrator• Development and implementation of marketing automation strategy (Pardot) for all BUs• Project Manager for global Salesforce implementation• Manage and improve lead generation and promotional campaigns, measuring results through Pardot and Salesforce • Coordinate marketing campaigns with sales activities• Develop and maintain online editorial content• Coordinate with marketing managers in other locations in line with company objectives• Monitor performance using online analytics tools and identifies emerging trends and best practices Show less

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  Gibus Spa

  Jun 2022 - now

  CRM Specialist (Salesforce)

  • Ensuring optimal performance of Salesforce systems and products.• Identify and gather requirements, translating into best practice, scalable solutions.• Upgrading and configuring Salesforce systems for optimized integration.• Working with integrated applications.• Managing Salesforce roles, profiles, sharing rules, workflows, and groups.• Evaluating and installing new Salesforce releases, as well as providing training and support.• Documenting processes, including error reports and changes to field history tables.• Preparing reports for sales and other departments.Experience with Sales Cloud, Service Cloud, Account Engagement (Pardot), Field Service, Virtual Remote Assistant, Whatsapp Integration Show less