Raissa Irz

Experience

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  Lowe Adventa

  Jan 2003 - Oct 2006

  Clients: Johnson & Johnson, JTI (Winston brand group), Nestle Waters, Finn Crisp, Rosbank, Tele2, Ne

  • Run Client Service process • Develop the Creative strategy • Run New business projects: Marketing and communication strategy and creative ideas development, project handling. New proposals preparation presentation.• Manage all Financial: Budgets preparation and planning, agreements etc.

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  Beeline Russia

  Oct 2006 - Apr 2013

  new business products BTL segment (promo support, exhibitions, PR events, web support)ATL segment ( TV ads, print Ads, etc) • Develop the Communication strategy • Run the Projects: launch, handling and supervision• Run cross functional processes between PR, Media and other departments • Budget handling: year \ half year budget tracking and planning.

  • integration communication

    Dec 2012 - Apr 2013

  • Integrated marketing communications

    Oct 2006 - Apr 2013
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  Progression Group

  Aug 2011 - Nov 2012

  Client Service Director/ on Sberbank account

  • Run Client Service process • Manage Projects• Run project Teams recruitment/ buildong process , project team supervising and driving on projects• Prepare the Strategy proposals for a Client• Prepare a New Business proposals ( on Sberbank Account) • Run the Budget planning, preparation and handling

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  Rostelecom, Moscow branch office

  Apr 2013 - Jan 2013

  Senior Brand & advertising specialist
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  MegaFon

  Aug 2013 - Oct 2013

  Project Director

  - Develop and launch the project in extremely short period- Run the project team recruitment process - Manage the relationship with clients’ regional management - Control the whole parts of projects: sport, technical, PR crews.- Run the project buudget

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  YOTA

  Apr 2014 - Nov 2016

  Brand & Marketing Communication Manager

  Brand & Creative development group headBrand & Creative materials supervision & development. external& internal communication development and supervision365 degree campaigns development : ATL, online, consumer communication touch points. - Launch a campaign of a new Telecom Operator to Russian Market focused on a brand positioning platform, a new brand & communication strategy campaign. - Develop marketing, communication plans & strategies for new product launches.- Drive strategy for further brand development: from ATL to integrated sponsorship projects.- Support the brand implementation with whole company projects and departments: ATL, BTL, PR materials, retail, sales.- Support regional campaigns, digital projects, SMM and internal communication materials.- Develop creative materials for national marketing campaigns, partnership integration projects and whole scope materials for internal and external usage.- Manage full-time projects: from the task till the materials development to the channels- Manage and integrate cross department projects with the projects: PR, IT, Sales, Product development department and other partners.- Manage and co-ordinate CSI and Customer Experience projects: all notifications written, re-wright, and the notification scheme concept development.- Manage the main budget and allocated regional creative development budget. - Negotiate the supplier’s costs, timings - Manage Creative & Design, integrated communication supplies bidding- Assist in the competitors monitoring, communication trends.- Involved in international materials and possible partners. Свернуть

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  Progression Group

  Jan 2017 - Jan 2019

  Head of External communication

  External communications for the group of agencies.Agencies brands & top-management promotion. Reputation management.Working with industry and public organizations (GR).Results:Systematization of information fields in internal and external communication channels.Established relations with industry media, public organizations.News break creations and collaborations to support business projects.

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  Russian Post

  Oct 2019 - Jan 2023

  Head of ESG\ Social Responsibility projects department

  Development, implementation and management the system of environmental and social responsibility projects within the enterpriseCreate and produce sustainable and social impacted projects for business needs and image goalsWork with charitable foundations, social orientes unitsremote team management, processes aggregation, creation of documents to support them all