Anson Joseph

Anson Joseph

Copywriter

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  • Timeline

  • About me

    Associate Director | EssenceMediacom | Digital Marketing

  • Education

    • St. Andrew's College of Arts, Science and Commerce

      2010 - 2013
      Bachelor of Mass Media Advertising
  • Experience

    • Eggfirst Advertising and Digital Marketing Agency

      Apr 2013 - Apr 2014
      Copywriter

      ■ Created targeted advertising communication for brands like Talwalkars, Oberoi Mall and Just Diabetes. ■ Wrote the campaign slogan for 'Just Diabetes' which became the selling point of the immensely successful advertising campaign.

    • FCB Interface

      Apr 2014 - Mar 2015
      Copywriter

      ■ Developed digital media strategies and advertising communication for brands like Oreo, Mahindra automobiles, Blue Star and Color Plus.■ Received appreciation for the ideation and execution of the Oreo India Facebook Page.

    • StayVista

      Apr 2015 - Mar 2016
      Social Media Business Strategist

      • Built a strong Social Media strategy from ground-up and maintained it with emphasis on great content.• Identified gaps in Social Media presence and undertook the necessary measures to solve it.• Developed and managed online marketing campaigns and contests.

    • Performics India

      Apr 2016 - Mar 2019
      • Digital Marketing Associate - Key Accounts

        Apr 2017 - Mar 2019
      • Digital Marketing Analyst - Key Accounts

        Apr 2016 - Apr 2017
    • GroupM

      Mar 2019 - Jan 2023
      • POD Lead

        Mar 2022 - Jan 2023
      • Associate Director

        Mar 2021 - Mar 2022
      • Digital Marketing Manager

        Mar 2019 - Mar 2021
    • EssenceMediacom

      Jan 2023 - now
      Associate Director | APAC
  • Licenses & Certifications