
Anson Joseph
Copywriter

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About me
Associate Director | EssenceMediacom | Digital Marketing
Education

St. Andrew's College of Arts, Science and Commerce
2010 - 2013Bachelor of Mass Media Advertising
Experience

Eggfirst Advertising and Digital Marketing Agency
Apr 2013 - Apr 2014Copywriter■ Created targeted advertising communication for brands like Talwalkars, Oberoi Mall and Just Diabetes. ■ Wrote the campaign slogan for 'Just Diabetes' which became the selling point of the immensely successful advertising campaign.

FCB Interface
Apr 2014 - Mar 2015Copywriter■ Developed digital media strategies and advertising communication for brands like Oreo, Mahindra automobiles, Blue Star and Color Plus.■ Received appreciation for the ideation and execution of the Oreo India Facebook Page.

StayVista
Apr 2015 - Mar 2016Social Media Business Strategist• Built a strong Social Media strategy from ground-up and maintained it with emphasis on great content.• Identified gaps in Social Media presence and undertook the necessary measures to solve it.• Developed and managed online marketing campaigns and contests.

Performics India
Apr 2016 - Mar 2019Digital Marketing Associate - Key Accounts
Apr 2017 - Mar 2019Digital Marketing Analyst - Key Accounts
Apr 2016 - Apr 2017

GroupM
Mar 2019 - Jan 2023POD Lead
Mar 2022 - Jan 2023Associate Director
Mar 2021 - Mar 2022Digital Marketing Manager
Mar 2019 - Mar 2021

EssenceMediacom
Jan 2023 - nowAssociate Director | APAC
Licenses & Certifications
- View certificate

Train The Trainer
GroupMDec 2021 - View certificate

Google Digital Insider Programme
Indian School of BusinessJun 2022 - View certificate

Facebook Certified Media Planning Professional
MetaApr 2020 - View certificate

Facebook Certified Media Buying Professional
MetaApr 2020 - View certificate

Google Ads Search Certification
GoogleFeb 2020 - View certificate

Google Ads Measurement Certification
GoogleFeb 2020 - View certificate

Google Super 50 Winner
GoogleNov 2020 - View certificate

Google Ads Display Certification
GoogleFeb 2020 - View certificate

Google Ads Video Certification
GoogleFeb 2020 - View certificate

Digital Guru Black Belt
GoogleMar 2020 - View certificate

Google Analytics Certification
GoogleFeb 2020
Languages
- enEnglish
- hiHindi
- maMalayalam
- maMarathi
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