Agnese Bodda

Agnese Bodda

Guest Relations Specialist

Followers of Agnese Bodda2000 followers
location of Agnese BoddaGeneva, Geneva, Switzerland

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  • Timeline

  • About me

    Omni-channel Marketing Associate @ Ralph Lauren | Digital Marketing

  • Education

    • CEFPPA Adrien Zeller

      -
      BTS Hospitality Marketing & Management
    • ENACO, First Online Business School

      -
      International Marketing Bachelor Marketing/Marketing Management, General
    • ISEFAC

      -
      Master's degree Digital Marketing Admise, Mention très bien
  • Experience

    • Hotel Restaurant Le Relais de la Poste

      Aug 2014 - Aug 2016
      Guest Relations Specialist
    • Hotel Ettenheim

      Aug 2016 - Aug 2017
      Guest Relation
    • MGallery Hotel Collection

      Aug 2017 - Aug 2018
      Guest Relation
    • Noblesse Désenchantée

      Jun 2018 - Jan 2018
      Event Project Manager assistant
    • Best Western France

      Aug 2018 - Jul 2019
      Community Manager
    • CHANEL

      Sept 2019 - Aug 2021

      Mobile app optimization, luxury watch and retail education expertise. Internal events coordination for High Jewelry collections.

      • Global Retail Education

        Jul 2020 - Aug 2021
      • Global Conferences Coordination

        Sept 2019 - Jul 2020
    • Richemont

      Aug 2021 - Jan 2022
      Junior Media Coordinator

      - Coordination of BumbleBee (data platform) and Google Analytics access requests for global agency and internal users.- Analyse performance and media budget: data extraction from data platform, Excel pivot tables and PowerPoint presentation.- Validation for worldwide requests of OOH (Out Of Home) and programmatic display campaigns.- Coordination within agency and Maisons: Cartier, Montblanc, Van Cleef & Arpels, Vacheron Constantin, Roger Dubuis, Piaget, Chloé, Alaïa.

    • Baume & Mercier

      Jan 2022 - Sept 2022
      Digital & Media Project Manager

      - Management of the global communication strategies and media campaigns: PAID SOCIAL, PRINT, OOH, SEA, DISPLAY ADS.- Management of a budget: +3M EUR.- KPIs analysis: ROI, CTR, CPM, CPA.- Coordination with the markets, agencies and internal departments worldwide. - Strategical briefs to launch the yearly media plan for each region: US, APAC, EUROPE, MIDDLE EAST.

    • Ralph Lauren

      Sept 2022 - now
      Omni-channel Marketing Associate

      - Supporting omni-channel marketing strategy and actions for EMEA franchising stores network: 21 stores in Europe, in-store events, media, relationship management.- Omni-channel marketing support for pure players partners and brick & mortar retail stores: Harrods, Selfridges, John Lewis & Partners, Yoox, La Rinascente.- Transversal e-commerce and digital marketing projects.- Budget management for marketing activations: +4M EUR.- Marketing campaign coordination: OOH, PRINT, SOCIAL, DIGITAL, EVENT. Weniger anzeigen

  • Licenses & Certifications

    • The Fundamentals of Digital Marketing

      Google Digital Garage
      Feb 2021
      View certificate certificate
    • Copywriting: Master Content Writing & Copy Writing in 2024

      Udemy
      Jun 2024
    • AI in Marketing

      Udemy
      Feb 2024
      View certificate certificate
    • Learning Excel: Data Analysis

      LinkedIn
      Apr 2021
      View certificate certificate
    • Excel : Les tableaux croisés dynamiques

      LinkedIn
      Apr 2021
      View certificate certificate
    • Google Analytics

      Google Digital Academy (Skillshop)
      Feb 2020
      View certificate certificate
    • Management of Fashion & Luxury companies

      Università Bocconi
      Jun 2021
    • Social Media Marketing: Managing Online Communities

      LinkedIn
      May 2021
      View certificate certificate
    • TOEIC Listening & Reading - 960/990

      ETS
      May 2021
    • INSIDE LVMH

      LVMH
      Jan 2021
  • Volunteer Experience

    • Volunteer Staff

      Issued by LEO Club International on Jan 2021
      LEO Club InternationalAssociated with Agnese Bodda
    • Volunteer

      Issued by Visemploi on Feb 2020
      VisemploiAssociated with Agnese Bodda
    • Volunteer

      Issued by United Nations Volunteer on Oct 2019
      United Nations VolunteerAssociated with Agnese Bodda
    • Volunteer

      Issued by Association Le Petit Escabeau on Jun 2025
      Association Le Petit EscabeauAssociated with Agnese Bodda