Manon Lemaire

Manon Lemaire

Marketing and communication associate

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location of Manon LemaireGeneva, Geneva, Switzerland

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  • Timeline

  • About me

    Digital Project Manager - Bongénie Grieder

  • Education

    • KEDGE Business School

      2016 - 2018
      Master of Science (MSc) Marketing & Communication in Sport Event Management

      Activities and Societies: Certificat de Design Thinking, Sulitest Thesis published in 2020 : The sponsoring in the watchmaking industry 1st price : BEL communication strategy 360°Classes in french and english

    • Alma Mater Studiorum - Università di Bologna

      2015 - 2016
      Licence Business, Management & Statistic

      Thesis : The brand management of Ducati Classes in english and italian

    • CREA Genève

      2020 - 2021
      Master 2 - Luxury Marketing spe Retail & E-Commerce MAJOR - Mention TRES BIEN (5.6/6)

      Specialisation in retail and e-commerceThesis : Les Beaux Souliers, challenges of a strategy between luxury and craftmanship (results: 5.8/6)

    • IUT de Montpellier-Sète

      2013 - 2015
      DUT techniques de commercialisation Business administration

      Activities and Societies: Rêves association : 6 months project with fundraising, event and promotion Oysters exportation in China

  • Experience

    • Montreux Music & Convention Centre 2m2c

      Feb 2017 - Jul 2017
      Marketing and communication associate

      Event Management - Montreux Jazz Festival 2017 :- Guest invitation + VIP experience - Customers reception & public relation - Decoration & orders for the VIP spaces Marketing & Communication : - Community Management- Edition of content

    • Circuit Paul Ricard

      Jul 2018 - Feb 2019
      Event Manager

      Event Management : Coordination and implementation of events within the Circuit Paul RicardFew references : - Tour de Provence- Porsche- PirelliCommercial : Quotations and Contract

    • Getaround

      Jul 2019 - Aug 2020
      Marketing Associate

      Drivy is now Getaround and become the world leader in carsharing. In charge of the acquisition of new owners on the platform, I now work on an EMEA scope Strategic Partnerships : Find french and European strategic partners in order to develop our awareness, value proposition Set up referrals programs Event & webinar :Owners event all over the France Webinar : training for EMEA teams Data analysis :EMEA scope Working in an international environnement, I always try to find new solutions in order to increase the number of owners on the platform. Thus we always exchange insights and feedbacks with the European market. Show less

    • TENco

      Oct 2020 - Dec 2020
      Digital Media & Marketing Coordinator

      - Marketing Plan - Communication Plan - Digital Platform management & analysis - PR Strategy

    • Caran d'Ache

      Feb 2021 - Sept 2021
      E-Commerce Coordinator Associate

      - Website animation : 10 markets and 5 languages - PIM : e-commerce enrichment in french and italian- UX : work on products pages revamp - SEO : implement the new strategy on the website - E-merchandising : working closely with the communication department in order to suggest pages presentation- Inventory management CMS : SolusquarePIM : Afinéo

    • Bongenie Grieder, Brunschwig & Cie

      Sept 2021 - now

      Revamp of the e-commerce ecosystem Headless ecommerce replatforming :- UX/UI sprint- Development sprint - User Story redaction- Backlog : priorization of the US in multiple sprint. AGILE methodology - Test coordination Implementation of the following tools : - Website - DAM - Merchandising/ Searchandising/ Recommandation- CMS - CDN- Feed ManagementWorking closely with IT teams and functional teams. Strong analytical skills Implementation of a PIM Akeneo (delivery time: 6 months) Mastered tools : PIM Akeneo Middleware (Django) ERP : dynamics NAV E-commerce BO: Websphere Optimisation of product data collection and enrichment (time to market, workflow, process) Improvement of the product data quality in view of the e-commerce revamp

      • Digital Project Manager

        Feb 2023 - now
      • Data Product Owner

        Sept 2021 - Feb 2023
  • Licenses & Certifications