
Manon Lemaire
Marketing and communication associate

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About me
Digital Project Manager - Bongénie Grieder
Education

KEDGE Business School
2016 - 2018Master of Science (MSc) Marketing & Communication in Sport Event ManagementActivities and Societies: Certificat de Design Thinking, Sulitest Thesis published in 2020 : The sponsoring in the watchmaking industry 1st price : BEL communication strategy 360°Classes in french and english

Alma Mater Studiorum - Università di Bologna
2015 - 2016Licence Business, Management & StatisticThesis : The brand management of Ducati Classes in english and italian

CREA Genève
2020 - 2021Master 2 - Luxury Marketing spe Retail & E-Commerce MAJOR - Mention TRES BIEN (5.6/6)Specialisation in retail and e-commerceThesis : Les Beaux Souliers, challenges of a strategy between luxury and craftmanship (results: 5.8/6)

IUT de Montpellier-Sète
2013 - 2015DUT techniques de commercialisation Business administrationActivities and Societies: Rêves association : 6 months project with fundraising, event and promotion Oysters exportation in China
Experience

Montreux Music & Convention Centre 2m2c
Feb 2017 - Jul 2017Marketing and communication associateEvent Management - Montreux Jazz Festival 2017 :- Guest invitation + VIP experience - Customers reception & public relation - Decoration & orders for the VIP spaces Marketing & Communication : - Community Management- Edition of content

Circuit Paul Ricard
Jul 2018 - Feb 2019Event ManagerEvent Management : Coordination and implementation of events within the Circuit Paul RicardFew references : - Tour de Provence- Porsche- PirelliCommercial : Quotations and Contract

Getaround
Jul 2019 - Aug 2020Marketing AssociateDrivy is now Getaround and become the world leader in carsharing. In charge of the acquisition of new owners on the platform, I now work on an EMEA scope Strategic Partnerships : Find french and European strategic partners in order to develop our awareness, value proposition Set up referrals programs Event & webinar :Owners event all over the France Webinar : training for EMEA teams Data analysis :EMEA scope Working in an international environnement, I always try to find new solutions in order to increase the number of owners on the platform. Thus we always exchange insights and feedbacks with the European market. Show less

TENco
Oct 2020 - Dec 2020Digital Media & Marketing Coordinator- Marketing Plan - Communication Plan - Digital Platform management & analysis - PR Strategy

Caran d'Ache
Feb 2021 - Sept 2021E-Commerce Coordinator Associate- Website animation : 10 markets and 5 languages - PIM : e-commerce enrichment in french and italian- UX : work on products pages revamp - SEO : implement the new strategy on the website - E-merchandising : working closely with the communication department in order to suggest pages presentation- Inventory management CMS : SolusquarePIM : Afinéo

Bongenie Grieder, Brunschwig & Cie
Sept 2021 - nowRevamp of the e-commerce ecosystem Headless ecommerce replatforming :- UX/UI sprint- Development sprint - User Story redaction- Backlog : priorization of the US in multiple sprint. AGILE methodology - Test coordination Implementation of the following tools : - Website - DAM - Merchandising/ Searchandising/ Recommandation- CMS - CDN- Feed ManagementWorking closely with IT teams and functional teams. Strong analytical skills Implementation of a PIM Akeneo (delivery time: 6 months) Mastered tools : PIM Akeneo Middleware (Django) ERP : dynamics NAV E-commerce BO: Websphere Optimisation of product data collection and enrichment (time to market, workflow, process) Improvement of the product data quality in view of the e-commerce revamp
Digital Project Manager
Feb 2023 - nowData Product Owner
Sept 2021 - Feb 2023
Licenses & Certifications

Learning 7
CREA GenèveSept 2020- View certificate

Design Thinking
Unow
Languages
- frFrançais
- anAnglais
- itItalien
- alAllemand
- esEspagnol
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