R A K.

R A K.

Front Office Executive

Followers of R A K.888 followers
location of R A K.Gurugram, Haryana, India

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  • Timeline

  • About me

    Head of SOP (Modern Retail) at Vivo India | Turnaround Specialist | Key Accounts Leader | LFR, Sales & Distribution, and Retail Management Expert | Ex-Samsung, Aircel, Vodafone

  • Education

    • NIHM

      -
      Hotel Management
    • Punjab Technical University

      -
      MBA - Master of Business Administration Retail and Marketing
    • Google Mobile Academy

      2021 - 2021
      Certificate Programme on Digital Marketing
    • Erasmus University Rotterdam

      2023 -
      Certificate Programme in Innovation Management
    • Berhampur University

      -
      BA - Bachelor of Arts
    • University of Michigan

      2022 - 2022
      Certificate MDP on Successful Negotiation: Essential Strategies and Skills A+
  • Experience

    • Ramoji Group of Companies

      Nov 1998 - Jun 2002
      Front Office Executive
    • Hotel Green Park - India

      Jul 2002 - Oct 2002
      Lobby Manager
    • Vodafone

      Nov 2002 - Oct 2008
      Team Leader (Key Accounts & Retentions & Relations)

      *Develop and maintain strong relationships with key accounts to ensure customer satisfaction and loyalty.*Collaborate with the sales team to create tailored solutions for key accounts.*Conduct regular training and development sessions to enhance team capabilities and product knowledge.*Continuously evaluate and improve processes related to key accounts management and retention.

    • Aircel Limited

      Nov 2008 - Aug 2013
      Zone, Retail and Compliance Head

      *Conduct regular market analysis to stay updated with industry trends and competitor activities.*Build and maintain strong relationships with key stakeholders, including customers, partners, and government agencies.*Coordinate with marketing teams to execute promotional campaigns and in-store activities.*Manage the performance of retail staff, including recruitment, training, and development.

    • Samsung Electronics

      Sept 2013 - Oct 2019

      *Mentor and oversee a large team of 800+ promoters, including 9 Area Sales Managers (ASM), 12 Team Leaders (TL), and 1 Zonal Sales Executive (ZSE).*Drive market share growth through targeted strategies tailored to specific segments.*Develop and execute plans for sellout forecasting and inventory management to ensure optimal stock levels.*Lead people management efforts from sellout to capability development, focusing on sales strategy, customer relationship management, team management, sales reporting, store operations, compliance, and marketing. Show less

      • ZSM (Regional Sellout Head)

        Sept 2017 - Oct 2019
      • Regional Sellout Manager

        Sept 2013 - Aug 2017
    • Vivo India

      Nov 2019 - now

      *Lead teams to achieve Annual Operating Plan (AOP) targets by strategizing, forecasting, and executing plans, while developing robust procedures and policies for business excellence and growth.*Foster effective communication and collaboration among internal and external stakeholders, including retailers, to align objectives with organizational goals.*Drive budget planning to ensure profitability for key accounts, focusing on maintaining positive outcomes and financial health.*Maximize branding and visibility through strategic promotions for new products, enhancing overall retail outlet success.*Oversee all aspects of store operations, including staff supervision, budget control, and stock management to optimize efficiency. Show less *Manage national key accounts across various channels, including offline and online, such as Reliance, Croma, and Vijay Sales, ensuring comprehensive coverage.*Achieve significant business growth, with a 20%+ increase in volume and a 35%+ increase in value year-on-year.*Improve counter share by 13% and enhance retail visibility share by 45% through strategic initiatives.*Implement structured plans and Joint Biz Planning (JBP) strategies to ensure consistent sell-in to sell-out performance and meet sales share targets monthly. Show less

      • Head of SOP (Modern Retail)

        Jul 2023 - now
      • Head National Key Accounts (Modern Retail)

        Nov 2019 - Jun 2023
  • Licenses & Certifications

  • Honors & Awards

    • Awarded to R A K.
      ACHIEVEMENTS - *Introduced D2R model, boosting growth by 80%+, optimizing distribution, and strengtheningpartnerships.*Implemented JBP for National Key Accounts, driving 20%+ revenue increase and securing thehighest brand share.*Developed Policy Process Dossier, enhancing stakeholder coordination and fostering growth.*Led SEC Lite Project, deploying 2000+ promoters, achieving outstanding productivity.*Established FOFO model, driving branded retail development and… Show more *Introduced D2R model, boosting growth by 80%+, optimizing distribution, and strengtheningpartnerships.*Implemented JBP for National Key Accounts, driving 20%+ revenue increase and securing thehighest brand share.*Developed Policy Process Dossier, enhancing stakeholder coordination and fostering growth.*Led SEC Lite Project, deploying 2000+ promoters, achieving outstanding productivity.*Established FOFO model, driving branded retail development and boosting profitability.*Rolled out Hutch Mobile Shop, establishing largest COCO setup and highest number of COCOs.*Received Global GTM Award for D2R Model, alongside consistent monthly, quarterly, and project accolades. Show less