
Ryan Lim Shun De
Account Executive

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About me
Relationship Manager | Merchant Payments
Education

Kaplan Higher Learning Institute
2011 - 2012Marketing/Marketing Management, General
Murdoch University
2013 - 2016Bachelor of Commerce (Double Major) Marketing and Business Management
Experience

Nera Telecommunications Ltd
Sept 2009 - Mar 2011Account ExecutiveMerchant Acquiring1. Visa / MasterCard / JCB / CUP - (UOB)Point-of-Sales Terminal (Payment Solution)1. Set Up2. Technical Trouble Shoot3. Customer ServiceContact-less payment solution1. NFC - Nets Flashpay

JCB
Mar 2011 - Feb 2015Senior Business Development Officer<Cards Issuing>• Assist to develop and strategically execute plans to expand JCB Cards & usage in Singapore.• Manage marketing campaigns for domestic JCB Card with Cards issuers and work with key merchants to develop new cards acquisition opportunities and build incremental card billings.• Conceptualize and execute above, below-the-line, online campaigns with key merchant partners, media agencies and Card issuer. • Maintain close relationship with merchants for successful business retention and referrals.<Marketing>• Spearhead and manage the launch of JCB Singapore Facebook Page to increase social media presence.• Responsible for overall management and growth of consumers in social media platform and content creation to increase engagement, and manage day to day online interactions.<Merchant Acquisition>• Assist to merchant migration projects, from direct acquire to JCB licensed acquirers• Liaising with respective Acquirers' RM to help identify and acquire JCB merchants• Help manage Merchant Maintenance Project, ensuring POS visibility and merchant education. Show less

Bank of China
Feb 2015 - Oct 2022Merchant Acquiring Team - Sales - Responsible for growing the merchant sales volume and revenue income- Responsible for overall planning, developing, overseeing and implementing of sales and relationship-managing strategies- Leading and managing innovative Payments and Infrastructure projects- Managing and foster good working relationships with Partners, Vendors and internal stakeholders- Keeping track of market movement (merchant discount rate, terminals, point of sales or new merchant strategies) in respond to propose competitive proposals- To ensure all merchant business activities and documentation are in compliance and within merchant business risk policy Show less
Senior Assistant Vice President
Jul 2022 - Oct 2022Assistant Vice President
Dec 2019 - Jul 2022Senior Manager
Nov 2017 - Dec 2019Senior Officer
Feb 2015 - Nov 2017

OCBC Bank
Nov 2022 - nowRelationship ManagerMerchant Payment Business
Licenses & Certifications
- View certificate

Certified ScrumMaster® (CSM®)
Scrum AllianceDec 2021 - View certificate

Certified Scrum Product Owner (CSPO)
Scrum AllianceJun 2022
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