Sreetama Ghosh

Experience

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  GPPL

  Mar 2010 - Apr 2012

  Customer support excellence

  Key Deliverables: Responsible for promoting schemes, selection of vendors, media planning for branding and designing. Responsible for publicity planning, promotional plan, sales promotion for distribution. Arrange meets, seminars, conferences. Responsible for internal branding, publicity and trade promotion.Highlights: Significantly contributed in maximizing the sales by proper media planning, branding and sales promotion. Played a pivotal in market communication. Show less

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  Chryso Inc.

  Jun 2012 - Aug 2014

  Asst. Manager- Corporate Communications

   Develop and update the Technical Data sheets of products through cross functional team work with the R&D and Marketing department. Co-ordinate and design the company’s Website (Chryso, India), Brochures, Product/solution guide, packaging and communication standards Design, coordinate & assist the branding of Waterproofing products in accordance with new brand image. Ensure adequate coverage in Technical & Industrial magazines. Organise, design and initiate annual corporate gifts, annual diaries and calendars. Ensure seamless external communication & promotional activities of the company (including applicators meets etc).  Responsible for publicity planning and media planning for branding and designing. Responsible for developing promotional schemes/plans including sales promotion, trade promotion. Arrange meets, seminars, conferences. Responsible for internal communication newspaper and internal branding Write ups/press release on latest product launches, seminars, trade exhibitions and various other promotional activities. Contribution to the annual report. Manage and track News reports of the market and competitors and updating the management on the same. Manage database of fabricator for periodical assessment, evaluation of performance, new installation developments information etc. including their certification. Maintain liasion with external and internal suppliers, assisting in commissioning and delivery of marketing material Show less

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  CIRIL Network

  Jan 2015 - Jun 2016

  CO-ORDINATOR – CORPORATE COMMUNCATIONS

   Website management – Designing, updating, maintaining and promoting the CIRIL NETWORK website Print content development & Vendor Management– liaisoning with external agencies to develop the company’s collaterals, brochures and pamphlets.  Design, develop, update, distribute and stock keeping of the all the stationery for CIRIL NETWORK  Responsible for researching, developing and distributing the content for internal newsletter.  Introduced the concept to include the following in the newsletter: - examples of excellence in service industry, events for the quarter, new initiatives and employee appreciation for innovative approach.  Responsible for circulation of internal memo/notices Show less

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  STP Limited

  Jul 2016 - Mar 2018

  Senior Consultant

   Website management – Designing, updating, maintaining and promoting the website Print content development & Vendor Management– liaisoning with external agencies to develop the company’s collaterals, brochures and pamphlets.  Responsible for a few branding other activities like ­ Conceptualize initiatives and implement campaigns take advantage of market opportunities­ Develop brand standards­ Assist integration of campaigns with brand consistency. PR activities - liaising on a daily basis with clients and the media via telephone and email.­ monitoring the media, including newspapers, magazines, journals, social media sites and blogs, for opportunities for clients;­ researching, writing and distributing press releases to targeted media; Provide data input and coordinate with external agencies commissioning market research and releasing market report. Design, develop, update, distribute and stock keeping of the all the stationery Responsible for researching, developing and distributing the content for internal newsletter.  Introduced the concept to include the following in the newsletter: - examples of excellence in service industry, events for the quarter, new initiatives and employee appreciation for innovative approach.  Responsible for circulation of internal memo/notices Show less

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  TCG Lifesciences Pvt Ltd.

  Mar 2018 - now

  Handling content strategy, marketing initiatives, PR,digital marketing,internal and external communications for the organization.

  • Marketing Communications Lead

    Oct 2024 - now

  • Corporate Communications

    Mar 2018 - Oct 2024