
Evgenia Gimelshtein
Social Studies Teacher

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About me
Marketing, CSM | High Tech | MBA | Thesis on Web 3
Education

Ariel University
2022 - 2024Master of Business Administration - MBA Management -Activities and Societies: Sasla Club

Иркутский Государственный Университет
2018 - 2022Bachelor's degree Strategic and operational management 5,0
Experience

MAXIMUM Education
Dec 2019 - Jul 2022Social Studies Teacher• Teaching: Prepared over 40 students for the unified state exam in social studies with average result over 80 (out of 100 possible) • Psychological support: Individual support of students and adjustment of the curriculum• Zoom, Powerpoint, Outlook

Group of companies Expert
Dec 2020 - Aug 2022Marketing Specialist- Increased organic clicks by 1,5 times on average per month and optimized CPC - Сreated a new system for processing feedback from multiple platforms simultaneously in Excel. This system organized the work of the care department, head nurses, executive team, call center, and marketing department to quickly handle patient requests and feedback.- Developed Excel for monthly distribution of estimates, quarterly planning, annual budget planning, profit calculation- Daily supported more than 30 clients per day via social networks - consultations, applications, pre-sales, post-sales- Managed a team of SMM specialists, increasing Instagram followers from 12.5k to 14.5k by updating the content plan, then created new brand materials for a federal project- Organized an international medical forum for 300 participants, was responsible for managing customer success team- Created new brand materials for a federal project “Telemedex” - telemedicine application. The collaboration between the marketing department and our content update strategy led to a 20% increase in downloads over a month and a half. Show less

Ariel University
Oct 2022 - Nov 2023אני אחראית על גיוס מועמדים ורישום סטודנטים עתידיים באוניברסיטה. אני מתקשרת באנגלית, רוסית ועברית. אז אני עוזרת למחלקת השיווק לבנות מסעות פרסום לדוברי רוסית Responsible for regular creative content to attract new applicants and expand university admission stream
יועצת
Jul 2023 - Nov 2023SMM manager
Oct 2022 - Oct 2023

Healthy Nutrition Group LLC
Dec 2023 - Feb 2024Affiliate Marketing SpecialistI am an Affiliate Manager in the Healthcare company. I work with the great team of the specialists, we are responsible for the search of the new partners, creating content together and final sales.- Created content with bloggers in Instagram, TikTok and YouTube - achieved 20 sales in 2 weeks Analyzed the database of more than 15,000 potential partners and presented research to the CEO- Collaborated with the marketing team to generate marketing ideas for collaborations

SOSW
Feb 2024 - Apr 2024Marketing Operations SpecialistI am a Marketing Specialist at the new startup SOSW, which promotes skill enhancement for programmers in the AWS cloud technology sector. The company also engages in Open Source projects and faces challenges from clients concerning AWS services.I work directly with the company's leader to build the brand and marketing from scratch.● Participated in the development of the company's website, responsible for its design, content, and styling.● Established a social media management system and conducted advertising campaigns.● Prepared commercial B2C and B2B materials, developed their distribution strategy and handled presentations.● Developed an Excel system for efficient and optimized lead management, maintained communication with potential customers, and managed customer relationships.● Created a customer loyalty program and tailored it to meet specific needs based on market research and target group identification.Results:- Managed and grow post-sale client relationships by creating the CRM system (with the colleagues) and adapting it for the lead-generation (over 150 clients support) - Played a crucial role in educating clients on new or additional sides of the SOSW product by adapting ad companies and implementing these aspects in communications with the leads - Orchestrated a multi-channel digital marketing campaign across social media, email platforms, boosting lead generation by 40% compared to the startup's previous results- Designed and executed A/B testing strategies in Linkedin and Facebook for various campaign elements, which increased click-through rates by 10%- Performed competitor analysis and market trends research that influenced strategic direction, leading to a product repositioning- Developed a brand book and created over 20 marketing materials (email newsletters, brochures, banners for targeted advertising, product presentations, website specifications). Show less

MAXIMUM Education
May 2024 - nowCourse Developer
YULLIA Cosmetics LLC
Jun 2024 - nowBranch Manager
Licenses & Certifications

Google Analytics for Beginners
Google Career CertificatesMay 2023
Languages
- enEnglish
- deDeutsch
- עבעברית
- руРусский
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