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Samriti Garg

Samriti Garg

Member, Participation Vertical

Followers of Samriti Garg1000 followers
location of Samriti GargBengaluru, Karnataka, India

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  • Timeline

  • About me

    Brand Manager, Aashirvaad Atta @ITC Limited || IIM Indore

  • Education

    • GOSWAMI GANESH DUTTA SANATAN DHARAM COLLEGE, KHERI GURNA, RAJPURA

      2015 - 2018
      Bachelor of Commerce - BCom

    • Indian Institute of Management, Indore

      2018 - 2020
      Management of Business Administration Business Administration and Management, General

    • Solvay Brussels School

      2019 - 2019
      Master of Business Administration - MBA Business/Managerial Economics

  • Experience

    • IRIS IIM Indore

      Jan 2018 - Jan 2019
      Member, Participation Vertical

    • Utsaha-IIM Indore's Marketing Fest

      Jan 2018 - Jan 2019
      Project Team member

      We took on a research project from company related to consumer behaviour and conducted rural and urban marketing fest where we organised disguised marketing research in fun ways and provided the company with full analysis of consumer behaviour

    • Raymond Consumer Care Limited

      Apr 2019 - Jun 2019
      Marketing Intern

      I was responsible to provide innovative solutions for revival and scale up of Perfume Business for Park Avenue

    • ITC Limited

      Aug 2020 - now

      Brand Manager of India’s No .1 Atta brand - Aashirvaad Atta As Category Development Manager,I am responsible for the strategy to grow ITCs B-Natural, Aashirwaad Ghee and Sunfeast & Dark Fantasy Milkshakes pan India. Role involves liaisoning with all stakeholders- value chain team , sales branch teams and brand teams to act as one person responsible for the category related developments. Role involves strategising plans , analysing market as well as internal data to gather insights , closing inputs and being responsible for execution of plans

      • Brand Manager

        Mar 2024 - now

      • Category Development Manager

        Jan 2022 - Mar 2024

      • Assistant Project Manager

        Mar 2021 - Jun 2022

      • Assistant Under Training , Marketing

        Aug 2020 - Mar 2021

  • Licenses & Certifications

    • Google Adwords