Maria Julia Leal

Maria Julia Leal

Marketing Intership

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location of Maria Julia LealMadrid, Community of Madrid, Spain

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  • Timeline

  • About me

    CRM Manager Publicis Groupe | L’Oréal España Portugal

  • Education

    • IADE - Creative University

      2020 - 2021
      Graduate course Branding
    • ESPM Escola Superior de Propaganda e Marketing

      2014 - 2017
      Bachelor's degree Social communication
  • Experience

    • Quetzal Chocolate de Origem

      Feb 2017 - Sept 2017
      Marketing Intership

      - Branding;- Customer relationship;- Social media management.

    • Agência Kindle

      Nov 2017 - Jul 2018
      Planning Analyst

      - Inbound marketing campaigns; - Social media content.

    • Gula Gula Restaurante

      Jul 2018 - Jul 2019
      Marketing Analyst

      - Marketing strategies;- Strategic planning for customer experience;- Social media management.

    • Teleperformance

      May 2020 - Nov 2020
      Content Moderator

      Worked on a multicultural and high qualified team to ensure platform policies were in place for one of the biggest Social Media players. - Content moderation of short videos.

    • Wunderman Thompson MAP

      Dec 2020 - Jul 2021
      Campaign Specialist

      Ensured the successful deployment of push notification campaigns for H&M across all markets.- Marketing automation (Adobe Campaign Standard).

    • Nestlé

      Aug 2021 - Mar 2023

      Worked to ensure successful deployment of CRM strategy for Nestlé internal partners at EMENA and AMS zone. - Marketing automation (Salesforce Marketing Cloud and Adobe Campaign Classic);- Client management (Managing communications and leading operational reviews for countries in North/Central America and Europe);- Above Market Projects (Helping brands like Garden Gourmet and Infant Nutrition execute CRM strategy on a zone level).

      • CRM Senior Specialist

        Feb 2023 - Mar 2023
      • CRM Specialist

        Aug 2021 - Feb 2023
    • Publicis Groupe España

      Mar 2023 - now

      Leading communications across multiple stakeholders to ensure the deployment of CRM Strategy for L’Oréal Spain and Portugal.- Client management;- Management of CRM campaigns end to end and operational WOW;- Forecasting and planning for CRM campaigns;- Leading operational reviews.

      • CRM Manager

        Apr 2024 - now
      • CRM Senior Executive

        Mar 2023 - May 2024
  • Licenses & Certifications

    • Customer Experience Fundamentals

      Universidade Track
      Jan 2020
    • Project Management Foundations

      Winning
      Nov 2022
    • Web Development Best Practice (HTML 5 e CSS 3) For Digital Marketing

      FLAG
      Sept 2022
    • SQL Intermediate Databases

      GALILEU - Focus on Success
      Apr 2022
    • Email Marketing & Marketing Automation

      FLAG
      Jan 2023
    • Email Marketing

      Lisbon Digital School
      Jan 2022
      View certificate certificate