Simone Wessels-Bloom

Experience

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  Allen Glen High School

  Jan 2006 - Aug 2008

  English Home Language Teacher

  Teaching English to Grades 8, 9, 11 and 12. Form supervisor for various grades in different years - responsible for assisting teachers with learner conduct issues, poor work performance of learners and engaging with parents. Grade co-ordinator - responsible for ensuring syllabus is followed correctly and materials are available for grade teachers.

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  IQ Business

  Sept 2008 - Apr 2012

  Learning Consultant

  As a learning designer I led teams to the completion of projects. I was responsible for project management, including building and maintaining the project plan, managing the budget and status report; client engagement; motivating and coaching the team; assisting with the design and development of eLearning, facilitator guides, and participant handouts; and providing quality assurance on deliverables. Key activities included:• Project management • Client relationship management • Relationship building• Coaching team• Learning design• Quality assurance Show less

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  Essentials magazine

  May 2012 - Jul 2014

  Digital Editor, Copy Editor and Food Editor

  Responsible for creating and maintaining digital profiles of organisation, engaging with followers, creating content and sharing interesting articles.

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  Ceed Learning

  Aug 2014 - Feb 2018

  I work with clients in various industries to identify employee performance needs using best practice approaches. I engage with subject matter experts to gather relevant information for the design and development of learning artefacts. I am passionate about continuous learning and development.• Needs analysis• Content writing• Storyboard writing• Curriculum design• eLearning / e-Learning • Solution design• Mobile learning• Micro-learning • Relationship building• Project management • Copy editing Show less

  • Instructional Designer

    Aug 2014 - Feb 2018

  • Senior Learning and Performance Consultant

    Aug 2014 - Dec 2017
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  GLENTEL Inc.

  Jul 2018 - Nov 2019

  Instructional Design Specialist
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  LUSH FRESH HANDMADE COSMETICS North America

  Apr 2019 - Nov 2019

  Elearning Specialist
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  Deep Lake Digital

  Nov 2019 - Aug 2021

  Writer and Instructional Designer

  I’m a writer. Whether you need blog posts and newsletters that your clients will read, social media posts that keep your community talking, or training to get your people working better, I’m your Huckleberry.

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  Enable Training and Consulting Inc. (Enable Education)

  Sept 2021 - now

  Senior Instructional Designer and Marketing Lead

  As an instructional designer, I start by collaborating with subject matter experts to design learning programs and create storyboards for eLearning courses. Using Articulate Rise, I onboard learning content creating interactions and embedding multimedia. I’ve worked on courses for manufacturing organizations, financial institutions, K-12, and government ministries. Additionally, I develop and refine guides and job aids to support both technical and soft skill development for video instructor-led training, ensuring impactful and goal-oriented learning solutions. As a marketing lead and content writer, I focus on developing and executing marketing strategies that drive business objectives, from brand growth to client acquisition. I create engaging content, including blog posts, newsletters, social media campaigns, and case studies, while managing the organization's digital presence across web content and social platforms. Collaborating with cross-functional teams - from learning design to web development and integration - I ensure marketing campaigns align with organizational learning initiatives.With my love for writing, education and marketing, I've been fortunate enough to play a dual role at Enable, bridging instructional design and marketing. Managing multiple projects simultaneously, I’m committed to delivering high-quality results on time while maintaining client satisfaction. My expertise in copywriting and editing allows me to craft compelling, accurate, and engaging content for both training and marketing purposes. By staying current with industry trends, I introduce innovative solutions that engage audiences, deliver value, and drive meaningful impact. This unique blend of skills allows me to develop impactful learning experiences while effectively promoting them to a broader audience. Show less