
Mehmet D.
Merchandising Manager

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About me
CFO at Saudi Xerox | Financial Management & Strategy Executive
Education

Özel Dost Lisesi
1983 - 1990High School Diploma MathematicsActivities and Societies: Handball Varsity Team Private middle & high school with English as the main foreign language

IMD Business School
2016 - 2016Corporate Learning
London Business School
2013 - 2013Nestlé Leadership Programme Management
Digital Marketing Institute
2022 - 2022Certified Digital Marketing Professional Digital Marketing 77
University of Wisconsin-Whitewater
1990 - 1994Bachelor of Business Administration - BBA EconomicsActivities and Societies: Swimming Varsity Team
Experience

JCPenney
Jan 1994 - Jan 1996Merchandising ManagerRetail Management role received upon completion of internship in Madison, WI and Management Trainee programme in Dallas, TX.+ Managed 15 sales executives, seasonal assortment plans and buying, markdowns, stock management, floor plans,+ Improved product profitability and team spirit.

Karaca
Jan 1996 - Dec 1997National Stores ManagerIn charge of 22 retail textile stores nationwide including their assortment, merchandising and recruitment plans.+ Co-created a new retail chain concept (business wear), commissioned 8 additional retail stores across the country under the new brand and recruited more than 30 sales staff.

Unilever
Jan 1997 - Jan 2002Department Head managing the external financial reporting of 13 legal entities and 5 direct reports.+ Improved reporting quality and reduced results publication time to corporate HQ,+ ERP implementation project team member+ Designed and implemented financial budgeting and cash flow forecasting models. Supply Planning Manager in charge of production planning for the factory at SKU level.+ Achieved optimum stock positions per SKU by establishing a systemized planning process and effective communication with sales and production,+ Very fast adaptation into a new environment in a different country, language and culture. + Provided costing co-piloting for Home & Personal Care unit,+ Managed a team of cost controllers.
Financial Accounting Manager
Mar 2000 - Jan 2002Company Planning Manager
Jan 1998 - Mar 2000Factory Controller
Jan 1997 - Jan 1998

Nestlé
Feb 2002 - Jun 2022Category CFO with global jurisdiction of a diverse 10 Billion CHF portfolio of global brands (ie. NIDO, NESQUIK, MILO, CARNATION, BEAR BRAND) across geographies with category growth and P&L responsibility at the global HQ in Switzerland, working closely with Markets, Zone Management, R&D, Product Technology Centers and Center F&C functions on financial performance, strategy setting, capex planning, I&R pipeline assessments ie.plant-based with the objective of creating value for shareholders.Key accomplishments;+ Actively participated in the preparation of Global Business Strategy (GBS) documents including the long-term financial plans, various other strategy papers as well as Zone and Market Business Strategies,+ Delivered transformational growth and profitability across the portfolio with special focus on RTD,+ Generated marketing funds for the SBU by setting up tax friendly mechanisms for Centre driven global marketing projects, + Led a global milk powder sourcing project including setting up the transfer pricing framework and governance, generating 10 Mn CHF savings for the Group,+ Implemented a powerful Portfolio Analysis tool enabling increased financial visibility and in-depth analysis at country, category, brand and factory levels for a complex portfolio of >10000 SKUs globally,+ Participated on numerous M&A projects as a key stakeholder, jointly working with the Corporate M&A Team,+ Partnered in Nestlé’s ESG sustainability initiatives, GHG performance system, Task Force on Climate-related Financial Disclosures (TCFD) projects, + As Premiumization and PPP Controller for the Group, set up a lean reporting mechanism allowing for accurate external reporting, provided numerous financial and marketing trainings to brand managers and controllers across the Group,+ Improved ROIC for the business by working on the portfolio profitability and invested capital components, strengthening the Value Creation mindset in the SBU including trainings and coaching. Show less General Management role in charge of the entire business and its value chain, with people and P&L responsibility.+ Overachieved growth targets with 40% RIG in 2005 and 35% in 2006,+ Established very strong team spirit as well as strong distributor relationships,+ Implemented Nestlé best practices with the newly recruited distributors,+ Organized public events for the brand including canine contests and other media events,+ Improved profitability through TTS optimization and smarter use of Nestlé services,+ Planned and successfully executed a Restructuring Project of exiting retail channel, involving headcount reduction, trade relationship and supply chain management. Show less
Strategic Business Unit Controller - Dairy
Jun 2014 - Jun 2022Regional Business Controller-Food
Sept 2010 - May 2014Corporate Controller
Jan 2007 - Aug 2010Country Manager - Purina Petcare
May 2005 - Jan 2007Head of Management Accounting
Feb 2002 - Apr 2005

Skybridge Executive Advisors
Apr 2023 - Apr 2024Founding PartnerSkybridge Executive Advisors is a premier, boutique management consulting firm specializing in its fields of expertise.

Saudi Xerox
Apr 2024 - nowChief Financial OfficerCFO of Saudi Xerox, a leading provider of digital printing solutions, best workplace solutions, mobile & cloud solutions and multifunction printers in Saudi Arabia.We specialize in document management and graphic communications, leading innovation, automation, content management, digital communications, analytics and printing.Saudi Xerox is part of Olayan group, an international long-term investor that looks for solid fundamentals, enduring franchises, and other indicators of intrinsic value. Show less
Licenses & Certifications
- View certificate

Digital Marketing Professional
Digital Marketing InstituteDec 2022
Volunteer Experience
Donor
Issued by Swiss Red Cross on Feb 2016
Associated with Mehmet D.
Languages
- enEnglish
- geGerman
- frFrench
- tuTurkish
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