
Barry McCann
Product Development Director

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About me
Agile SAAS Product Team Leader. Listen. Build. Launch. Learn.
Education

Mercersburg Academy
1985 - 1986High School College PrepWhat an experience! It was like going to college two years before going to college, with some of the brightest, most talented peers -- everyone from Mike Davies (Executive Producer of Who Wants to be a Millionaire) to Academy Award winner Benicio del Toro to Olympic Gold Medalist Melvin Stewart. The instructors, the environment, the countryside ... I loved it.

Lake High School
1982 - 1986High School High School/Secondary Diplomas and CertificatesGo Blue Streaks! Attended 11 years with the same classmates and still have enduring connections with my fellow Hartville, Ohioans. Salt of the earth. Work hard. Be nice. Keep it simple.

Baylor University
1986 - 1993MA and BA Psychology, English LiteratureActivities and Societies: Primary undergrad major in Psychology, with a double major in English Literature, thanks to reading Oliver Sacks. Then went on for a master's in English Literature, with an emphasis in the Romantic and Modernist poets. Wore a lot of tie-dyed t-shirts; played drums and guitars; played with D'Javaheads, a Southern Rock/Blues band around Waco and College Station; taught Freshman English classes while writing my thesis 1992-1993; knew the infamous and dasterdly David Koresh aka Vernon Howell (he was a musician); worked and taught drum lessons at Piazza's String World.
Experience

First Marketing Company
Jul 1993 - Mar 1999Product Development DirectorStarted as a lowly staff writer but ended up as Business Development Director reporting to the Marketing executive. Worked with many financial, telecommunications, healthcare Fortune 500 companies on effective printed customer communications. Big contribution: Launching the company's first online content services.

Alamo Rent A Car
Mar 1999 - Jan 2001Customer Innovation ManagerOur customer innovation team reported to the Alamo Marketing VP, and I regularly worked with executives, marketing, product managers and operations teams to research and develop new services and customer experiences, not the least of which were parts of Alamo's massive facility redesign and environmental rebranding. Best project ever -- linking reservation and rental systems to create the first complete online rental experience, where customers knew exactly what their charges would be and could sign the rental agreement online. This was paired with a rental counter bypass innovation. Fun! Show less

Everglades Direct
Apr 2001 - Aug 2006Opportunity Development DirectorWorked directly under the company president and was a member of the executive leadership team. Drove internal new business initiatives and led the software development and tech support teams. Best new thing: launching and operating an internal low-end disruptor to capture market share.

Current USA, Inc.
Aug 2006 - Oct 2013New Initiatives LeaderReported directly to the company president and participated on the executive leadership team. I developed new strategic revenue channels and operations innovations. While I was with the company, I led strategic development, Web application development, ERP integration development, inventory, purchasing, digital printing and operations initiatives teams at one time or another. Big idea that worked: Converting traditional print-and-stock to print on-demand, saving millions in inventory and allowing expansion of design options for customers. Show less

CTI - Chromatic Technologies, Inc.
Oct 2013 - Feb 2022Product DirectorResponsible for product management, new markets and category development and marketing. Drove new product launch process development, projects and risk management across all functional areas. Launched new products for significant revenue and profit potential. Drove company brand expression, positioning, marketing/PR campaigns and lead generation. Helped foster success by supporting internal culture and teamwork goals. Engaged large food and pharma brands to commercialize new solutions. Managed product development ISO 9001 processes and documentation. Biggest project: Coca-Cola Western Europe across seven countries and 15 converters in six months. Show less

Palco, Inc.
Feb 2022 - May 2022Product ManagerLed strategic development for three self-directed Medicaid core customer- and internal-facing applications related to onboarding program participants, case/financial management services and timesheet submissions. Wrote epics including usability designs to shift from an internal application suite to an industry-leading external-facing platform for state Medicaid and Managed Care Organization program managers. In the process of agile transformation for a single product backlog, front-end strategic prioritization and packaging applications for third-party use. Show less

Deck Commerce
Jun 2022 - nowProduct DirectorLeading a team of business analysts / product owners, UX/UI designer and tech writer to create product value for our clients, their end customers and our business. Creating an internal product management process for generating, collecting, assessing, defining, prioritizing and delivering value. In the end, we're creating the best cloud-based, API-driven, user-configurable omnichannel/omnifulfillment order management system that can handle all retailer needs -- BOPIS, BORTS, integration with current storefront platforms, ERPs and any partner plugins -- and that gets them up and running in days, not months. Show less
Licenses & Certifications
- View certificate

Advanced Certified Scrum Product Owner (ACSPO)
Scrum AllianceFeb 2023 - View certificate

Certified ScrumMaster (CSM)
Scrum AllianceFeb 2022 
Scrum Alliance Certified Agile Product Owner
Scrum AllianceJan 2022
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