
Omar Mera
Director General

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About me
Senior Director | B2B | Central & South America | Caribbean | Miami | Latam | Growth & Profit Driver | Market Creator | Turnaround Specialist | Commercial Visual Display | Hospitality
Education

Instituto Tecnologico de Santo Domingo ( INTEC)
-Master's degree MBA
Instituto Tecnologico de Santo Domingo ( INTEC)
-Major in Marketing Marketing Business
Soluciona RD / AIRD Asociación de Industriales Rep. Dom
2013 - 2013Development of Markets and Creation of Business Plans Managerial Marketing/Marketing Management, General
Pontificia Universdad Catolica Madre y Maestra ( PUCMM)
2006 - 2007Diplomado Certificate of Achievement International Marketing
Hamilton Jones Institute
2004 - 2006Diplomado General Coaching Physical Education Teaching and Coaching
Hamilton Jones Institute
2004 - 2006Diplomado Sales, Distribution, and Marketing Operations, General
Hamilton Jones Institute
2004 - 2006Diplomado Organizational Leadership and Supervision
Experience

MV Electronica, SRL
Jun 1998 - Feb 2014Director GeneralManage all day-to-day operations Including but not limited to: supply chain optimization, key international client/vendor relationships, new business development, RFP’s, sales force management, marketing communications, ecommerce.Dirección general -Desarrollo y creación de los canales de distribución, enfoques de ventas y mercadeo.-Desarrollo y Manejo de Marca, Trade, Estrategias de Merchandising.-Desarrollo de las proyecciones de ventas e investigaciones de mercado. -Desarrollo de los planes e incentivos para el personal de ventas.-Manejo y control del personal de ventas, administrativo, clientes, suplidores y las zonas de negocios a nivel nacional.-Encargado de compras internacionales y selección de nuevos productos y fabricación. China, Japón, Estados Unidos, Panamá, Corea, Otros. -Desarrollo de la planeación estratégica para la introducción de nuevos productos al mercado.-Control Financiero de presupuesto de gastos e ingresos de la empresa.-Análisis de costos de productos importados, compras, administracion y manejo de importaciones de la empresa.-Desarrollo de las estrategias de marketing, comercialización y captación de los productos de temporada. -Desarrollo de Estrategias B2B , B2C en Marketing. -Planificación Comercial y Análisis del Mercado.-Análisis financiero y costos por categoría de productos. Flujo de caja. Desarrollo y análisis de la inversión, del producto o de la categoría del inventario, los resultados, beneficios y retorno. ROI.-Control y diseño de las acciones publicitarias y eventos.-Desarrollo de iniciativas que representen y garanticen la rentabilidad e impacto de la categoría o productos.-Desarrollo de la planeación y ejecución de promociones.-Desarrollo y Ejecución de los presupuesto de ventas.-Supervisión de la categoría en canales de retail, ventas por mayor y detalle.Conocimiento en Compras y Manejo de productos de local e internacional y otros. Show less

Mv Electronics, SRL.
Jul 2005 - Feb 2014Director GeneralFocused on delivering higher revenue while evolving the consumer electronics experienceGeneral Directions -Development and creation of sales channels and marketing.-Development of the projections of sales and market research.-Development of the plans and incentives for the sales Dep.-Managing and control of the executive of sales, administrative officer, clientes, supply Chainto national and International levels.-Managing and control channels of distribution and storage of products.-Development and Brand Management, Trade, Merchandising Strategies.-Manager of international purchases and ion of new products and manufactures. Countries China, Japan, United States, Panamá, Korea, Others.-Development of the strategic planning for the introduction of new products on the domestic market directed to strengthening the business of the big local Stores, Retails and Others. -Capture of new markets and clients.-Financial control of budget of expenses and income of the company.-Analysis of costs of imported products, purchases and managing import and Export of the company.-Follow-up and continue to the schemes of budgets of sales, clients and planning.-Development of the strategies of marketing, commercialization and capture of the products of season.-Financial analysis and costs for category of products. Cash Flow. Evaluate the efficiency of an investment, Product or Category of the inventory, results, benefits and returning. ROI.-Support of activities for the development of actions of external sales of products in our channels of sales.-Control and design of the advertising actions and events.-Development of initiatives that represent and guarantee the profitability and impact of the category or products.-Development of the planning and execution of promotions.Execution of budget of sales.-Supervision of the category in channels of retail, wholesale sales, detail and Direct Sales, B2B , B2C Strategies Training. Show less

GCS International, LTD
Feb 2014 - Apr 2015Director Comercial Subagentes BancarioDirector Regional Comercial Subagentes BancarioRed de Agentes Corresposales.Red Subagente Bancario Republica Dominicana. Segmento Bancarizado y No Bancarizado.http://www.gcs-international.com/Director de negocios segmento Bancarizado y no bancarizados. - Desarrollo de la estructura de ventas de redes comerciales.- Desarrollo de las Red de comercios a nivel nacional.- Diseño de estrategias, Captación de bancos, Retailers y comercios para el desarrollo en el mercado Dominicano de la red de Subagentes Bancarios a nivel nacional .- Afiliación de comercios para la tarjeta pre- pagada virtual. Móvil Banking Wallet.- Desarrollo de las proyecciones de ventas y afiliaciones de comercios a nivel nacional.- Control y desarrollo de presupuesto de ventas de la red.- Identificar oportunidades de negocios y rentabilidad para el desarrollo de la red a nivel nacional.- Monitoreo y análisis de operaciones de la red de subagentes Bancarios ,puntos y transacciones.- Manejo de equipo de gerencial y de ejecutivos de ventas por zona de negocios- Distribución y manejo de zonas a nivel nacional.- Desarrollo Plan Estratégico y estatus departamental.- Desarrollo del Plan de Campaña de Ventas, reentrenamiento de Gerentes y ejecutivos de negocios.- Elaborar y controlar el presupuesto de gastos del departamento.- Seguimiento continúo a los esquemas presupuestales de ventas, clientes y planificación.- Desarrollo de esquemas de incentivos para el personal de ventas y gerencia.- Merchadising de red.- Conocimiento, levantamiento e inducción del funcionamiento de las redes de subagentes Bancarios en la región, con Banco de Crédito del perú BCP , Interbank Peru, Banco La Nación, Scotiabank Peru y Empresas Procesadoras de Red de Agentes. Show less

Samsung Electronics
Mar 2015 - now•Improve the Brand market position and achieve financial growth.•Defines long-term organizational strategic goals for categories Digital Signage, Hospitality, Monitors, Solutions and LED.•Builds Potential B2B, B2C key customer relationships, identifies and develop business opportunities, negotiates, closes deals and maintains extensive knowledge of current market conditions.•Development of sales projections and market research for Digital Signage, Hospitality, monitors and LED Displays.•Prepare and analyze Sales Forecast for categories, Weekly Reports, Financial Forecast, Projections Plans, Internal Reports, CRM, GSBN, GERP, Revenue and Growth.•Manage our partner Channels relationships to help execute initiatives and strategies to improve our value proposition and increase our profit margin. •Expanding MI/BI support for revenue forecasting, channels negotiations, results auditing analyses•Work with the internal team, marketing staff management, and other departments to increase sales opportunities and thereby maximize revenue for categories.•Development and Analyze the market or geographic area to ensure a robust pipeline of opportunities, projects on Digital Signage, Hospitality and LED. •Identify potential clients and the decision makers within research and build relationships by growing, maintaining, and leveraging network. •Plan approaches and pitches, develops the business cases, pricing, proposals in base of client’s needs, concerns and objectives. •Work with IT Managers, technical staff and other internal colleagues to work and develop customer needs and projects. •Identify opportunities for campaigns, services and distribution channels that will lead to an increase in sales. •Management and Research weekly progress reports to ensure data is accurate. •Present business development training and mentoring to business Channels developers and others. Show less
Senior Director - Responsable Corporate B2B Commercial Visual Display Division
Feb 2022 - nowDirector B2B Visual Display
May 2019 - Jan 2022Senior Regional Manager
Jan 2018 - May 2019B2B Head
Jun 2017 - Mar 2019BD Business Development Manager B2B / B2C Caribbean At Samsung Electronics LATAM
Mar 2015 - Mar 2019
Licenses & Certifications

B2B Mastering Degree
Samsung ElectronicsSept 2016
Honors & Awards
- Awarded to Omar MeraSenior Director Samsung Latinoamerica SELA Feb 2022
- Awarded to Omar MeraDirector Latinoamerica y Caribe Samsung Latinoamerica SELA February 1, 2019 Director B2B Enterprise Business LATAM
- Awarded to Omar MeraSenior Regional Manager Samsung Electronics Latinoamerica SELA March 1, 2018
Languages
- enEnglish
- spSpanish
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