Arun Sadh

Experience

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  Accenture

  Aug 2011 - Jul 2013

  Business Analyst

  Software Engineer | Business Analyst – Quality AssuranceLed quality assurance for a large European bank, ensuring seamless performance of critical banking applications.- Spearheaded the implementation of the Single European Payment Area (SEPA), enabling standardized euro transactions across Europe.- Automated the quality assurance process, reducing testing time by 50% and improving operational efficiency.- Collaborated with cross-functional teams across business, technology, and compliance to align testing frameworks with regulatory standards.- Managed a team of four and successfully delivered multiple testing cycles, ensuring high system reliability.- Received ‘Ace Celebrates Excellence Award (ACE)’ (top 1% employees) for outstanding proficiency-building initiatives.- Recognized with the ‘Rookie Award’ for exceptional performance in the first year, enhancing team efficiency. Show less

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  Boehringer Ingelheim

  Apr 2014 - Jun 2014

  Marketing Intern

  - Conducted competitive analysis for Over-the-Counter (OTC) drugs, providing actionable insights to counter market competition and enhance brand positioning.- Implemented a novel 'mystery shopper' approach and conducted primary interviews with retailers & distributors to identify key factors behind declining sales.- Planned and executed the end-to-end process for launching a TV commercial (TVC) for an OTC product in collaboration with Ogilvy & Mather. Led: > Consumer messaging design > Budget planning & media strategy > Selection of broadcast channels & ad slots > Creative development of TV assets- Designed & implemented Below-the-Line (BTL) marketing initiatives, including: > Distributor incentive schemes to boost product push and retailer engagement. > Localized newspaper campaigns targeting key regional markets to enhance brand awareness. > On-ground activations to improve consumer recall and drive in-store conversions.- Received appreciation from the CMO for strategic insights and impactful TVC planning. Show less

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  Tata Communications

  Jun 2015 - Feb 2025

  - Incubated internal startup ventures & new product ideas, enabling scalable innovation and market differentiation.- Drove startup engagement & innovation adoption, developing the Sandbox Program, leading to 100+ startup partnerships and accelerated technology validation.- Built and managed a global innovation ecosystem, engaging with Silicon Valley, Israel, India, Singapore, and Canada to drive partnerships.- Drove AI adoption across products, operations, and customer experience, embedding AI into core business processes.- Established & nurtured startup partnerships, investments, and university collaborations, fostering cutting-edge innovation.- Led LP investments and venture capital (VC) engagement, identifying high-potential startups and strategic growth opportunities.- Spearheaded research & development in emerging technologies such as 5G, Edge Computing, AI, Blockchain, and Quantum Tech.- Designed and executed Tata Communications’ innovation governance framework, fostering employee-driven innovation and aligning projects with strategic business objectives. Show less - Built & led the global startup venturing program, onboarding 100+ startups and managing a pipeline of 3,000+ leads across deep-tech sectors.- Drove AI adoption by implementing an AI governance framework, launching an AI Academy, and enabling AI-driven business automation & insights.- Led spin-offs for IoT & Zero Trust Network businesses, ensuring investment readiness, operational independence, and market growth.- Developed & executed the corporate innovation framework, driving structured ideation, incubation, and commercialization of new products.- Conducted competitive benchmarking & market sizing, influencing portfolio strategy, GTM planning, and long-term investments. Show less - Developed strategic plans for network, cloud, IoT, security, and unified communications businesses.- Led market sizing & competitive benchmarking, shaping GTM strategies for SD-WAN, cloud, and UCC products.- Executed portfolio analysis, optimizing product investments based on RONA, market growth, and profitability.- Designed & implemented the scenario planning framework, assessing industry shifts in AI, telecom, and digital platforms.- Built the IoT India strategy, leading market research, investment planning, and GTM execution.- Spearheaded entity spin-offs for IoT & NetFoundry, driving business growth and operational independence.- Led strategic risk assessments, evaluating business, market, and IP risks for new ventures.Worked closely with CEO & leadership, delivering data-driven insights for growth and investments. Show less

  • Deputy General Manager, Corporate Venturing and Innovations

    Dec 2021 - Feb 2025

  • Sr. Manager, Corporate Strategy and Innovations

    Dec 2018 - Dec 2021

  • Manager Corporate Strategy

    Jun 2015 - Dec 2018