
Natalie Wines
Fashion Wholesale Intern

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About me
Digital Content Marketer at John Paul Mitchell Systems
Education

EF International Language Campuses
2013 - 2013French Language and Literature
Arizona State University
2017 - 2020Bachelor of Arts - BA Mass Communication/Media Studies
Experience

Anonymous 213
May 2017 - Aug 2017Fashion Wholesale Intern• Contacted buyers across the United States to schedule road appointments, then created travel itinerary. • Assisted with LA Fashion Market trade event. • Assembled orders and ensured timely shipping.• Used Excel to keep track of inventory and created line sheets based on brands and styles.

ENTERPRISE FISH CO. AND HURRY CURRY OF TOKYO
May 2017 - Dec 2018Server• Maintained high expectations of Sunday brunch shifts and kept up with fast-paced happy hour shifts. • Ability to "upsell" top shelf alcohol, desserts, and appetizers to customers. • Operated POS system to input customers orders and make cash and credit sales.• Memorized rotating chef's specials, wine and beer list, and promotions.

Samantha slaven publicity
Feb 2018 - Mar 2018Fashion Public Relations Intern• Organized show room of clothing and accessory samples. • Oversaw gifting process to editors, celebrities, and influencers - from pulling styles, packing, shipping and tracking. • Assisted with influencer style pulls.

Pipeline Pepper
May 2018 - Nov 2018Public Relations Assistant• Updated social media daily and used excel to record analytics.• Assisted on research for upcoming projects and events.• Used powerpoint to collaboratively create a wrap report which presented results of finished projects.• Contacted and met with business owners and public establishment supervisors to promote local events.

The Ones Who
Jul 2018 - Jul 2018Contract Trade Show Representative•Connected with international buyers and editors from Vogue and InStyle to represent swimwear brand at Cabana Trade Show within Miami Swim Week. •Traveled with two seasons worth of clothing samples and merchandised marketing display.•Assembled a list on Microsoft Excel of potential buyers to contact later.

StormWind Studios
Apr 2019 - Nov 2019• Conducted demos for IT and project management training platform.• Negotiated pricing and closed contracts to meet quarterly metrics • Maintained and grew relationships with current business partners.• Collaborated with assigned business development representatives to strategically work through prospect future business partnerships. • Maintained personal productivity to hit call and appointment setting metrics in correlation with sales goals. • Coordinated demos and maintained schedules to keep workflow of sales managers prepared for each day
Regional Sales Manager
Jul 2019 - Nov 2019Business Development Representative
Apr 2019 - Jun 2019

Slam Media Lab
Jun 2021 - Aug 2021Digital Marketing Associate• Prepared extensive keyword research for learning platforms, apps, and nonprofits which led to higher daily site traffic.• Trained writers and onboarded them with SEO guidelines to ensure each piece was written to reflect the client’s tone and optimized to rank on Google. • Edited articles checking for SEO optimization such as keyword density, hyperlinks, and quality images, then uploaded them to various CMS’.

John Paul Mitchell Systems
Oct 2021 - nowDigital Content Marketer• Crafted professional-oriented emails to stylists and salon owners with a 32% increased open rate over one year, including but not limited to promotion of new products, education opportunities, philanthropic company efforts, marketing campaigns and one-off communications.• Spearheaded monthly professional and consumer website updates to ensure updated copy and imagery, current business campaigns and promotions, and digital salon business-building resources. • Collected, scheduled and posted YouTube content with strategic use of captions, tags and titles to increase discoverability and audience engagement, accomplishing a 30% increase in views.• Participated in a 2 major website revamp projects, contributing to the comprehensive renewal of the entire online platform.• Collaborated with Salon, Education and Digital Design departments to create and align marketing strategies and messaging. Show less
Licenses & Certifications
- View certificate
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Google Analytics Individual Qualification
Google Digital Academy (Skillshop)Jan 2024 - View certificate
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Google Ads Search Certification
Google Digital Academy (Skillshop)Apr 2021
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