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Yilmaz L. Guney

Yilmaz L. Guney

Global Assistant Brand Manager

location of Yilmaz L. GuneyGroß-Gerau, Hesse, Germany

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  • Timeline

  • About me

    Global Category Manager

  • Education

    • Goethe-Universität Frankfurt

      2005 - 2008
      Bachelor of Business Administration Marketing and Management

      Grade 1,9 / Top 5% Graduates

    • Universitat de Barcelona

      2006 - 2007
      BBA Business Administration

      Erasmus Exchange Programme

  • Experience

    • Procter & Gamble

      Jan 2008 - Jan 2009
      Global Assistant Brand Manager

    • L'Oréal

      Jan 2009 - Jan 2012
      Product Manager

      Product Manager @ L'Oréal Paris Skincare Turkey

    • Turkcell

      Jan 2012 - Jan 2014
      Product Manager

      Product-Tariff Planning and Market Launch, Media Plan, Market Research, Consumer Insight

    • The LEGO Group

      Nov 2014 - Aug 2016
      Associate Brand Manager

      - Managed brands for DACH: LEGO Ninjago & Nexoknights

    • Erlenbacher Backwaren GmbH

      Oct 2016 - Nov 2021

      Category: Bakery - Cakes & GateauB2B Foodservice / Out-of-Home (OOH) and Retail

      • Category & Channel Marketing Manager Cakes & Gateau OOH

        Jul 2019 - Nov 2021

      • Senior Brand Manager Cakes OOH & Retail

        Oct 2016 - Jun 2019

    • DöhlerGroup

      Dec 2021 - now
      Global Category Manager Food

      - Oversee global strategy for the Bakery category at Döhler, managing diverse B2B and B2C portfolios.- Conduct thorough market research to anticipate customer needs and shape category growth.- Build and maintain strong relationships with customers- Work closely with R&D, marketing, sales, and operations teams to deliver comprehensive bakery solutions

  • Licenses & Certifications

    • Certified Holistic Coach

      Coaching Up! Ganzheitliche Coaching Akademie
      Oct 2019
      View certificate certificate

    • ICA Specialist Frozen Cake & Gateaux

      Institute of Culinary Art | ICA
      Jan 2017

  • Honors & Awards

    • Awarded to Yilmaz L. Guney
      LEGO EUC BEST BUSINESS PLAN IMPLEMENTATION 2015 LEGO EUC MANAGEMENT Mar 2016

  • Volunteer Experience

    • Berufungs- & Karrierecoach / Purpose & Career Coach

      Issued by Die Karrierewerkstatt / The Career Workshop on Oct 2019
      Die Karrierewerkstatt / The Career WorkshopAssociated with Yilmaz L. Guney

    • Member of the school board & advisory member of the parent's association

      Issued by Schillerschule (Elementary School) Groß-Gerau on Nov 2023
      Schillerschule (Elementary School) Groß-GerauAssociated with Yilmaz L. Guney