Tutku Atalan

Experience

• 

  Sermaye Piyasası Kurulu

  Jun 2015 - Jun 2015

  Staj
• 

  FLO Mağazacılık

  Sept 2018 - Nov 2020

  Category & Buying Assistant

  *Developing and implementing the strategy of the category in line with market needs and trends.*Customer recognition through Focus studies, ensuring adequacy control of requests.* Carrying out daily stock and sales analysis, monitoring and analyzing best seller reports.* Working collaboratively with Planning Department, Finance, Marketing, and Logistics in order to reach category targets.* Improving seasonal buying budget process and creates new planning tools to support budget process.* Preparing monthly reports about category operations to review sales performance analysis and taking necessary actions.* Leading day-to-day business relationship with the key suppliers through supporting activities including contracting, ordering, communication of demand, volume, delivery time changes, follow up back orders.* Working with suppliers and distributors to negotiate date of production and order volume.* Forecasting future sales and deciding on the amount of products’ order units based on current stock sales data.*To determine the rpt order by planning according to the decisions taken in trading * Researching and monitoring industry trends and consumer behavior to anticipate demand and changes in buying patterns.* Conducting competitor analysis, creating reports and presenting a comprehensive research, following visits to the competitor stores.* Selecting products, receiving shipments and tracking invoices for Nike, Adidas, Reebok and Puma brands *Support for the creation of a shoe collection for the store and the Internet channel Show less

• 

  Karaca

  Dec 2020 - Jul 2024

  *Widely searching different and new products by participating in international (Canton, IFA etc.) and domestic fairs*Negotiating with local and international suppliers about best delivery time and production cost* Establishing good relationship with international suppliers via e-mail ,teams meeting and WeChat*Preparing competitor analyses, making comparisons with different store and online visits *Developing different product ideas by conducting market research for the creation of the collection*Giving the necessary and wanted briefs to the pattern design team for printing on products*Working with creative team for making color box design and details and give a feedback to suppliers for production; about story of product to telling customers (how to use, highlights, material, length of products, dimension, etc.)*Giving new and innovative ideas to the industrial design team for making first on the market*Being sure that testing of products is done by Quality control department and analyze the report*Working with planning department on range plan (sku, price segments, selling channels) and searching on products according to this plan, following sales performances of products and take an action about discounts, campaign*Following shipments from suppliers and working with allocation department on the distribution of coming products to stores and determining stores and quantities*Preparing collection to store, wholesale and only channel Show less

  • Product Development and Category Executive

    Aug 2023 - Jul 2024

  • Senior Product Development and Category Specialist

    Jul 2022 - Aug 2023

  • Product Development and Category Specialist

    Dec 2020 - Jul 2022
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  TT Teknoloji

  Jul 2024 - now

  Product and Category Manager

  *Product and market research for the brands 'Blaupunkt and Nautica' in the small household appliances group*Preparation of product proposals for different sales channels such as Bim, Teknosa, and Gratis*Managing the budget allocated to the products*Being sure that testing of products is done by Quality control department and analyze the report*Create marketing strategies for your products by analyzing the market and competitor’s promotional activities,*Leading the company's sales force team about product strategies & activities and working in coordination with other departments*Preparing competitor analyses, making comparisons with different store and online visits*Negotiating with local and international suppliers about best delivery time and production cost*Following shipments from suppliers and working with allocation department on the distribution of coming products to stores and determining stores and quantities Show less