Parul Gupta

Experience

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  Chhattisgarh State Power Distribution Company Limited (CSPDCL)

  Jul 2012 - Sept 2012

  Electrical Engineering Intern
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  Bharat Sanchar Nigam Limited

  Jul 2013 - Sept 2013

  Engineer Intern
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  Dabur India Limited

  Apr 2017 - May 2017

  Marketing Intern

  1.Conducted Primary and Secondary market research to identify opportunities and performance gap foreach product category by performing statistical, qualitative, and quantitative analysis and presented thethe result to the senior leadership team.2.Developed analytical reports for leading and potential customers for various product categories.Also, recommended insights along with customer segmentation and product placement.3.Coordinated primarily with sales team to update them with upcoming market trends and insights. Show less

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  Tata Consultancy Services

  Jul 2018 - Feb 2022

  Engaging with multiple stakeholders to understand business requirements and objectives in the digital transformation journey through business use cases.In-depth analysis of the business as usual by working closely with cross-functional teams to provide software solutions that elevate client's experience and significantly improving overall functionality andperformance.Documentation of business requirements into functional specific requirements and product backlogs, to maintain uniformity among the clients and cross-functional teams.Orchestrated smooth and efficient flow of data in order to support user acceptance test for PAN India deployments of new functionalities.Maintaining a library of models and reusable knowledge-base assets to produce consistent andstreamlined business intelligence results.Key Achievements:-1. Implementation of customer on-boarding strategy through a common channel for Vodafone IDEA brand.2 Designed Postpaid Segmentation logic during customer's acquisition journey.3.Channel level, monitoring strategy implementation for PAN India Vodafone IDEA distributors. Show less

  • Research and Advisory

    Aug 2020 - Feb 2022

  • Business Analyst

    Jul 2018 - Jul 2020
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  Infosys

  Feb 2022 - now

  Consultant in Infosys iCETS unit, focusing on incubation of NextGen services and offerings by identifying and building technology capabilities to accelerate innovation. The current areas of incubation include AI & ML, Blockchain, Computer Vision, Conversational interfaces, AR-VR, Deep Learning, Advanced analytics using video, speech, text and much more.Role focus on enabling both internal and external stakeholders with research on emerging technology trends helping them make informed tactical and strategic decisions. Also to accelerate endeavors in client innovations by scanning and evaluating innovative and promising startups in the emerging technology spaces. This is achieved through a multi-dimensional research approach performed across industries and domains. Holistically bring together capabilities from innovation network comprising of startups, research universities and Infosys innovation eco-system. Show less

  • Senior Consultant

    Apr 2024 - now

  • Consultant

    Feb 2022 - now