
Pierre ZERBINI
Apprentice Trainee (Discovery Internship)

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About me
Project Manager, Social Media & AI at Redpill
Education

HEM Business School
2018 - 2018Master 1 Marketing/Marketing Management, General
Lycée Victor Duruy
2012 - 2015Baccalauréat Economiques et socialesActivities and Societies: Conseil de Vie Lycéenne Elu du CVL (Conseil de Vie Lycéenne) ; Budget de 30 000 € à gérer afin d'organiser les activités pour les lycéens.

IÉSEG School of Management
2015 - 2021EQUIS accreditedAACSB accreditedAMBA accredited
Experience

STUDIO HARCOURT PARIS
Dec 2015 - Dec 2015Apprentice Trainee (Discovery Internship)📷 During this immersion, I was able to discover the other side of the set of the Parisian photography studio famous for its black and white portraits. 🤤This short experience made my mouth watering for the world of luxury and for the taste of beautiful creations.

Carrefour
Jun 2016 - Jul 2016Night Shelf Clerk (Head of the Butter - Fresh Cream Department)- Shelving of products (installation, marking and labelling)- Logistics (receipt and distribution of deliveries, inventory management)Thanks to my short period at Carrefour, I was able to start developing a logic of optimizing actions in order to save time and energy, but also to discover the logistical aspects of a hypermarket or the particularities of night work. During this first professional experience, I was also able to become aware of the reality of the tasks performed by supermarket staff, for which we do not always have the necessary recognition. Show less

Bouygues Telecom
Jun 2017 - Aug 2017Sales Advisor- Direct sales and advice of the best services- Implementation of a customer loyalty and follow-up policy - Inventory management and merchandising visuals implementationIt was during this first direct sales experience with the consumer that I developed an interest in listening to customer needs and helping them discover new ones. I was also able to use a sales pitch adapted to each customer in order to follow a logic of customer loyalty.

SFR Business
Apr 2018 - Aug 2018Marketing Research Analyst- Data collection and competitive analysis of the public tendering market for the fixed / mobile telephony and data sectors- Updating of the graphic charter (logo, visuals, supports...) - Collaboration with "Be Agile" (consulting firm) for the update of internal training supportsDuring this internship at SFR I was able to develop my analytical skills by conducting a precise market study over several months. I also discovered the management of transversal projects during which I was able to collaborate with external consultants to participate in the redesign of internal training materials. Show less

Agriconomie.com
Apr 2019 - Aug 2019After Sales Customer Service Advisor- Process customer requests (inbound calls and emails) and ensure a personalized relationship is set up- Follow-up and resolution of customer requests in collaboration with Agriconomie.com suppliers- Implementation of new processes for resolving customer/supplier disputes- Training and supervision of new team members🧏♂️During this mission of several months, I accompanied clients in the resolution of their issues in a B2B environment. 🤝By creating a personalized follow-up with each client, I was able to maintain a relationship of trust aimed at perpetuating Agriconomie.com's relationship with its clients. 📞600: that's the average number of incoming and outgoing calls I had to manage in a week. (I had the chance to discover the world of start-ups as a self-entrepreneur through the StaffMe platform. ) Show less

Radisson Collection
Jan 2020 - May 2020Cluster Sales and Marketing Assistant- Assist the teams in the marketing and sales transition of the hotel in 5 ⭐️- Identification and canvassing of B2B customers of 5-star hotels in Brussels - Competitive analysis on high-end hotels in Brussels- Support for the implementation of a commercial action plan for the year 2020- Canvassing new economic and political partners in connection with the hotel's transition🕵️I'm using my analytical skills in prospecting new clients as part of this transition, as well as analysing the high-end hotel sector in Brussels.📆 I am accompanying the sales director on the commercial strategic planning for the year 2020.🤝 I support the teams by canvassing new business and political partners. Show less

WITH Paris
Jun 2020 - Apr 2022WITH is a digital partner of a new kind, launched in 2015 in Paris, and 2017 in Madrid. Despite COVID, we’re proud to finish 2020 with a 30% growth and 10 new internal hires, bringing our teams to 50 talents after only 5 years!WITH Paris is focused on marketing consultancy and implants around 4 intertwined verticals, which are among the hottest topics of the current marketing revolution : Social Marketing, e-commerce & Amazon Marketing, China Marketing, Sciences & Innovations Marketing. As a Junior Client Partner, I assist companies in their digital transition through social media. - Marc Jacobs Fragrances (US): Audit and benchmark on social media programming (Instagram, Facebook, Tik Tok, Pinterest)- Dewar's (UK): Organization of an internal workshop on the strategy to adopt regarding the launch of the new social media campaign (audience profiling, positive sentiment study & benchmark)- L'Oréal CDO: Digest on marketing influence and new social media practices post - Covid- Helena Rubinstein: Organization of a workshop on livestreaming and online consultations (benchmarks & insights) Show less
Junior Social Media Consultant
Jan 2021 - Apr 2022Client Junior Partner
Jun 2020 - Dec 2020

AZ Agency
Nov 2021 - Dec 2022Co-Founder- Création et gestion d'une agence de micro-influence rassemblant des talents basés en France, Belgique et Suisse.- Constitution d'un réseau de 18 nano et micro-influenceurs spécialisés dans des thématiques variées : mode, sport, lifestyle et gaming, avec des communautés allant de 5k à 41k abonnés sur Instagram, TikTok et YouTube.- Mise en relation des talents avec des marques et partenaires en accord avec leurs valeurs et les attentes de leurs audiences. Collaborations réalisées avec des acteurs tels que Vinted, Kreme, Uniqlo, Ojie ou encore Yseult.- Gestion des aspects administratifs et juridiques : création de l’entreprise, rédaction et suivi des contrats des talents, déclarations fiscales et conformité. Show less

We Rent Apparel
Feb 2022 - May 2023Co-founderLancement de la première plateforme française de location entre particuliers de vêtements et accessoires de luxe- Recrutement de l'équipe technique et suivi quotidien du développement et du design de l'application.- Gestion de la stratégie de marque en ligne : SEO, SEA et présence digitale.- Animation de la marque sur les réseaux sociaux et gestion des partenariats avec des influenceurs.- Prise en charge des aspects administratifs : création de l'entreprise, dépôt de marque, déclarations fiscales et conformité. Show less

Redpill
Jul 2023 - nowChef de Projet DigitalStratégie & Conseil : - Création de plateformes de marque- Élaboration et déploiement de stratégies de lead nurturing- Conception et mise en œuvre de stratégies social media & d’influenceInnovation et Intelligence Artificielle : développement en interne de solutions basées sur l’IA :- Automatisation de la création de contenus publicitaires- Conception d’un outil d’interfaces web destiné à rendre le web plus accessible, conversationnel, et engageant Gestion de Projet : - Pilotage de projets digitaux : définition des besoins clients, respect des délais, coordination et gestion des ressources internes et externes.- Collaboration avec des équipes pluridisciplinaires (créatives, techniques et stratégiques) Show less
Licenses & Certifications

TOEIC 935
TOEIC® ProgramMay 2019
Volunteer Experience
Militant
Issued by Amnesty International on Jan 2014
Associated with Pierre ZERBINIChargé de Communication
Issued by Droit d'Ambition on Sept 2016
Associated with Pierre ZERBINI
Languages
- frFrançais
- anAnglais
- esEspagnol
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