
Ashley Parish

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About me
Helping scientists save time and money!
Education

University of California, Irvine
-Bachelor's degree Biology, GeneralActivities and Societies: Men's Varsity Rowing

UC Irvine
-Bachelor of Science (B.S.) Biology/Biological Sciences, General
Experience
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Thermo Fisher Scientific (Life Technologies)
Jun 2012 - Sept 2016• Prospected new business by identifying start-up labs and custom inquiries from renowned principal investigators• Developed 30-60 -90 day plan to address gaps identified through conversations with technical specialists• Facilitated educational product seminars and events for customers to help them achieve personal research goals• Correctly forecasted multi-million quota & provided business analytics for individual pipelines• Successfully organized, advertised, and hosted a 200+ attendee UCSF vendor show featuring all product specialists• Trained and mentored an associate representative for six months to help their personal success, and two additional teammates in support branches during company integration• Responsible for competitive pricing agreements, instrument demos, and consumable sampling Weniger anzeigen • Proactively created custom promotions to increase customer awareness of business support systems• Successfully maintained run rate business for territory at UCSF and UC Berkeley during company integration • Effectively closed 2014 with multiple instrument sales to assist the Account Managers • Partnered closely with different campus facilities (i.e. HHMI, Core Facilities) and promoted Supply Center program services – resulting in an increase of overall sales through this channel Weniger anzeigen • Trended 115% in 2014 with 25% overall growth (15% growth in run rate, 70% growth in big deals)• Drove business for a territory which morphed from covering all West Coast USDA to a more consolidated area of San Francisco and South San Francisco• Balanced sales approach using targeted field visits to augment telephone sales • Flexibility to sell to start-ups as well as large biotech/biopharma accounts• Mastered the cold-calling sales approach and “professional selling skills” course material to cover all Life Technologies bench-top instruments and consumables within the following workflows:- Cell Analysis and Imaging- Media and Transfection- PCR and Cloning- Protein Separation and Western- qPCR Gene Expression and RT- Sample Prep Weniger anzeigen
Account Manager / Executive
Jan 2015 - Sept 2016Associate Consumables Representative
Jan 2014 - Feb 2015Inside Sales Account Manager - Life Sciences Solutions
Jun 2012 - Jan 2014

Quartzy, Inc
Sept 2016 - Aug 2018Account Executive & Lab Management SpecialistAdvancing science by helping researchers save time and money! Quartzy is a free online platform that helps researchers easily organize inventory & communicate order needs. We know streamlining the administrative structure behind a lab is the answer to discoveries being made faster. Efficiency and money savings at the core level of something so incredibly important to our health and planet is the driving force of our team!• Responsible for articulating the value of Quartzy to SMB & mid-market customers to elevate laboratory management• Hosted website demos with top vendor partners to strengthen business development relationships• Built reports to identify specific user behavior at critical sales touch points for customized outreach• Organized company presence at national conferences, responsible for print and distribution of marketing material Weniger anzeigen

SMC Ltd
Sept 2018 - Jan 2021Account Executive - Pacific NorthwestAs a trusted strategic advisor to senior leaders, I uncover business objectives by creating new partnerships and helping companies scale up operations while hitting target costs. I love helping people win. If you're looking to ramp up production and want to partner with a highly technical manufacturing team, please do not hesitate to connect with me.I am responsible for owning customer relationships and helping teams mitigate risk, by creating a deep and personal understanding of individual operations and long term goals.Passion for technology has driven SMC Ltd. to be a leading manufacturing partner for the top medical OEM’s in diagnostic, pharmaceutical and medical device markets. I am responsible for educating and conveying our services which include (but not limited to): program management, product launch/scale-up, strategic supply chain management, custom manufacturing & assembly, and technical assemblies. I help coordinate appropriate internal teams so each custom project can have the best strategic pillars of support.SMC’s team of engineers, quality, and manufacturing services can work with you to reduce risk, accelerate lead-times, and increase speed-to-market on even the most challenging finished devices. Our years of medical manufacturing experience can provide a path for prototype development, bridge development/production and full production to achieve your product launch goals.With operations spanning the United States, Costa Rica, and India, and over 700,000 sq. ft. dedicated manufacturing space, SMC is positioned to assist you on your next finished medical device. Weniger anzeigen

Thermo Fisher Scientific
Jan 2022 - Jun 2024Senior Account Manager● Manages relationships with 70 companies in San Francisco supporting supply chain operations and the adoption of highly technical biological products from 100+ vendors● Effectively stays up-to-date with complex laboratory workflows to understand the needs of MD-PhD research managers from start-ups to established large pharma companies● Grew $10M territory with 22% margin dollars through the company distribution channel in 2023● Collaborates with vendors to host educational seminars and training sessions for customers Weniger anzeigen

Abio
Jun 2024 - nowMarketing Business Development Manager● Built customer personas and sales strategies to support Abio’s early brand introduction of PCR and cell culture consumables● Secured partnership contracts with distributors, creating sales opportunities with an extensive customer network ● Managed all customer contacts and participated in vendor shows. Created lead follow-up campaigns and dashboards to measure touch point effectiveness. Established HubSpot CRM for the sales team ● Designed and managed marketing materials – including (not limited to) – promotional one-pagers, email campaigns, product logo creation, making product labels, and competitive pricing models ● Collaborated with team VP of Operations and CEO, proposing sales strategies based on customer needs and market behaviors Weniger anzeigen
Licenses & Certifications

AFAA Group Fitness Certification
Athletics and Fitness Association of America - AFAADec 2019
Languages
- frFrench
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