
Leo Liu MFin, PFP
Customer Service Representative

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About me
Mortgage Specialist at CIBC
Education

University of Toronto - Rotman School of Management
2009 - 2013Bachelor of Commerce (B.Com.) Specialized in Finance and Economics B+Activities and Societies: Chinese Undergraduate Association (CUA) of University of Toronto 2nd Place in Rotman Mergers & Acquisition Competition2nd Place in FORMS Investment Competition

Smith School of Business at Queen's University
2016 - 2017Master's degree Finance, GeneralActivities and Societies: Queen's University Alternative Assets Fund Portfolio Management Group

China Maple Leaf Educational Systems 中国枫叶教育集团
2005 - 2008High School
Experience

Oriental Management Consulting Co. Ltd.
Apr 2012 - Aug 2012Customer Service Representative Provided excellent day-to-day banking services and arranging important meetings with VIP clients Promoted and ensured effective communication between companies, its service partners and customers

Oriental Management Consulting Co. Ltd
Apr 2013 - Sept 2013Financial Services Representative Provided professional solutions to meet the diverse financial needs of both established and new customers Built long-term business relationship with customers and updated their financial needs on regular basis Complete applications and close sales as part of customer interaction

Malatest International
Oct 2013 - Nov 2013Infield Surveyor• Highly efficient in collecting 800 primary data/ day, and was accurate in analyzing completed surveys • Effectively communicated with clients to administer a survey regarding a person’s method of travel• Arranged allocation of co-workers based on passengers’ volume pattern at different stations and time

Kognitive Marketing
Nov 2013 - Dec 2013Promotional Representative• Promoted Walmart MasterCard to individual within assigned territory using consultative selling techniques• Identified and qualified customer needs and quickly developed sales and negotiation strategies • Reached out to customers in need and built great rapport with customers in short time• Effectively controlled conversations which optimized business opportunities and reached beyond sales target

Telepoll Market Research Inc
Nov 2013 - Mar 2014Telephone Interviewer• Built lasting customer relationship using interpersonal skills to complete products surveys on phone • Thrived in a fast paced environment and demonstrated multitasking skills in a competitive environment

CIBC
Jul 2014 - May 2016• Engaged customers in complete, need based conversations to simplify the complex, understand clients’ need and guide them with the right options and solutions• Found the right financial solutions for everyone in retail banking, whether it is as small as opening bank accounts and applying for credit cards, or as important as choosing the right mortgage and investment to retire • Proactively contact customers by making out-bound calls from leads and multiple customer databases• Meet with Customer Service Representative to collaboratively look for opportunities to fill appointment calendar every week and meet with branch manager and lending advisor to discuss appointments and cross-referral opportunities Show less
Financial Services Representative
Apr 2015 - May 2016Customer Service Representative
Jul 2014 - Mar 2015

Queen's University Alternative Assets Fund
Jun 2016 - Oct 2017Risk Analyst
Queen's University
Jun 2016 - Oct 2017Profolio Management Group Analyst
BMO Financial Group
Jun 2018 - Apr 2019Personal Banker• Communicate with clients to learn about their needs and help them achieve their goals.• Providing professionals advice in financial planning, retirement planning, mortgages and business banking to ensure clients receive customized and targeted expert advice.• Leverage technology (iPad, Smartphone, Online banking and ATM) to deliver on client experience and drive sales and retention.

CIBC
Apr 2019 - Dec 2020Financial Advisor - Imperial Service Direct
Scotiabank
Dec 2020 - Jul 2022Senior Financial Advisor
BMO Private Wealth
Jul 2022 - Jan 2024Private Banker
CIBC
Jan 2025 - nowMortgage Advisor
Licenses & Certifications

CFA Level II Candidate
CFA Institute.webp)
Conduct and Practices Handbook Course (CPH)
Canadian Securities Institute (CSI)Feb 2014
Bloomberg Equity Trading Course
Bloomberg LPJul 2016.webp)
Personal Financial Service Advice (PFSA)
Canadian Securities Institute (CSI)Jul 2013.webp)
Canadian Security Course (CSC)
Canadian Securities Institute (CSI)Jul 2012
Languages
- enEnglish
- maMandarin
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