Experience

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  Agarwal steels

  Jan 2011 - Dec 2012

  Sales business development manager

  • Managed end to end business development, business expansion and account management of the firm• Carried out extensive market research to analyze customer behavior, product preferences form go-to market strategy• Built and maintained relationships with clients often through regular face to face contact and meetings• Developed long-term relationships with customers by providing exemplary deals thereby increasing recurring sales • Ensured adequate supply of products to service customer needs by reducing working inventory investment• Executed traditional marketing ideas such as print, email and telephone marketing thereby increase clientele and sales Show less

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  Retolia ispat private limited

  Jan 2013 - now

  Senior manager marketing business development

  • Instrumental in growing business 5x since inception of the business• Increased clientele by ≈ 50% and sales by ≈ 20% (CAGR) by expanding business operations in four different cities• Established new product lines by leveraging relationships with existing clientele to enable cross selling• Obtained dealership of leading national steel makers such as Vizag steel plant and SAIL• Lead a team of 25 members managing end to end operations – Sales, Marketing, Supply Chain and Human Resources• Implemented differential pricing strategy to sell the accumulated stock at high margins• Setup a warehouse to cater to complex client orders by providing a tailored product mix, increasing repeat customers• Effectively managed inventory by ensuring robust payment and receivable terms• Successfully migrated accounting function from book keeping to a professional accounting software• Streamlined business operations by introducing job specialization, e-commerce, incentive-based bonus system and target-based selling; revamped human resource policies and payroll structure in order to increase employee efficiency Show less