Margo Vartanian

Experience

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  L'oro Jewelry

  Sept 2011 - Aug 2012

  Sales Associate

  - Held the position of Sales Associate by maintaining and surpassing sales quotas through offering excellent customer service. - Understood how to cater to various tastes and demands while maintaining professionalism. - Product knowledge in high end brans such as Omega, Tag Heuer, Frederique Constant, Brietling, Chopard, Jaquet Droz, Rado, Judith Ripka, Ippolita and more. - Catered to reputable clientele and prestigious buyers.- Able to operate GemTrack System. Show less

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  PANDORA A/S

  Jan 2013 - Aug 2016

  Sales Associate

  - Held the position of Sales Associate by adapting to the fast paced and high-pressure environment. - Learned multiple strategies to sell products and ideas without overwhelming customers.- Expertise in retail management and team coherence.- Fluent in product knowledge and customer service.- Regularly updated and organized inventory.

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  Somewhatthrilled.com

  Jan 2015 - now

  Founder, Blogger and Content Creator

  Sort of twenty-something, short of sixty-something, Margo is an avid eater, sleeper and thinker. Creative mastermind behind SOMEWHAT THRILLED, she serves up a fresh brew of hyperbolized wit and false intellect regularly… because life is somewhat thrilling… Regularly sharing of beauty, fashion and lifestyle content while networking with fellow bloggers and fashion/beauty editors. Also share thoughts on quotidian insights and have a growing Life/Ops section.

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  Designer Swap

  Jan 2016 - Mar 2017

  Freelance Blogger

  - Curated and published relevant fashion, beauty and lifestyle news.- Weekly posts on the latest and greatest products and procedures of the fashion and beauty industry.

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  Narcity Media

  May 2016 - Sept 2016

  Intern

  - Held Position of Content Creator, Journalist, and Lifestyle Blogger.- Tasks involved intense creativity and forecasting popular headlines and topics.- Distinguished 'clickable' content over 'clickbait' while pursuing, proposing and publishing latest news.

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  M-Theory Group

  Jan 2017 - now

  Marketing Director

  - Forsook management of social media and blogging platforms while contributing and directing IT and software content.- Gave constant contribution of material while developing strong teamwork skills.- Direct all copy campaigns and written marketing content, including the initial website launch. - Lead brand development through social media campaigns via LinkedIn, Instagram, and Twitter.- Utilize Google Analytics and A/B email testing to increase clickability, traffic, and conversion. - Collaborating with IT and Marketing teams to generate accurate and readable material.- Responsible for directing content in terms of user relations and experience.- Edited, formatted, and wrote content for client consumption through writing SEO-dominant content,marketing pitches, and consolidating with web design.- Directed, organized, and edited all written content for website relaunch. Show less

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  Digitai

  Jun 2017 - May 2018

  Copywriter

  - Managed and created content to be delivered to various company channels.- Wrote original copy and designated copy to other writers. - Curated and maintained social media copy to create relevant presence.

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  Derkar Group

  Jun 2018 - now

  Marketing Coordinator

  - Create, edit, and optimize marketing materials.- Direct contact between vendor including clear, proper and organized management of budgets, including co-op allowances from given vendors.- Manage website content to ensure sites are up-to-date with respect to information, images. The sites must be representative of the business activity related to each brand.- Deliver content to given mediums, as per required; print, digital, outdoor, social, etc.- Coordinate flow of information and communication and disseminate it according to plan/strategy.- Work with manager and business units to determine event budget and manage expenses to that budget.- Develop marketing communications campaigns and improved communication efficiencies within company.- Contribute to design and preparation of materials.- Assist with the execution of marketing programs & promotions.- Responsible for the planning and execution of marketing events such as instore and out of store customer appreciation events.- Manage direct marketing campaigns from planning to delivery and measurement of effectiveness, including all web content, with respect to data, images, and overall representation of each brand and retail concept.- Control budget guidelines to ensure efficient operation and stay in line overall dollars. This includes managing co-op allowances from vendors. - Initiate and develop new marketing campaigns that opened new avenues of advertising to keep the group of companies in the eyes of consumers and brands. Show less

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  DS SOUND INC

  Feb 2019 - Apr 2022

  SEO Content And Copywriter

  - Focus on SEO copywriter for differing clientele to generate traffic and convert it into sales. - Implemented a combination of rhetorical and SEO writing to increase conversion rate by 30%. - Utilize different forms of writing to convey the appropriate message in a coherent yet SEO-efficient way.

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  StyleDemocracy

  May 2019 - Apr 2022

  Contributing Writer

  - Freelance Content and Writing Contributor to create exciting content about shopping, retail, fashion, and lifestyle.- Work with Editor to generate appropriate content.

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  Post Scriptum

  Apr 2022 - now

  Founder