Fang Jessie

Experience

• 

  OODL China

  May 2007 - Feb 2011

  Marketing Officer

   Responsible for market research, project planning and feasibility analysis of office building and shopping mall projects. Provided suggestions for implementation. Development of schedules and promotional plans. Budget planning and analysis. Developed and maintained key retail customer relationships.

• 

  Capitaland

  Feb 2011 - Mar 2012

  Marketing Officer

   Focusing on marketing research, project planning, report coordination and completion for the mix use project in Changning, and retail of the Paragon in Changle Road. Overall commercial promotion of Cloud Nine Shopping Mall in Hongkou, as well as working on the bidding process, leasing, and customer outreach.

• 

  CBRE

  Mar 2011 - Jul 2012

  Project Manager in Landlord Project Service Dept

   Analyzing and consulting on major international and domestic mix-used developments across China. My role centered around project positioning and complex design review covering a wide range of different cities in China, such as Shanghai, Tianjin, Chengdu, Chongqing, Hangzhou ,Taiyuan  Other responsibilities include trade mix proposals, preleasing planning, potential targeting of tenants, marketing and promotions covering residential, SA, office and retail requirements.

• 

  HK Nanfung Group

  Jul 2012 - now

  Senior Asset Manager

   Responsible for both leasing and marketing. Provide office and retail product proposal, carry out marketing issues and promotion strategy, push office and retail podium leasing for Nanfung BM Tower in Shanghai. Responsible for Shopping mall positioning for Wuxi Nanfung Tower, including trade mix, tenant mix, rental strategy and budget, as well as retail leasing and coordination with consultant. Coordinate with the property management company and our engineering department to control the handover process. Design review and comments, such as technical spec, floor plan and signage design. Budget planning and analysis for both two projects. Show less