Luis Eduardo Dejo

Experience

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  Colgate

  Jan 2000 - Jan 2000

  Intern
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  Unilever Andina

  Apr 2001 - May 2004

  Brand Manager
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  Productos Tissue SA (Protisa)

  Jul 2004 - Dec 2004

  Product Manager
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  Alicorp SAA (www.alicorp.com.pe)

  Dec 2004 - Jan 2007

  Senior Brand Manager
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  British American Tobacco

  Dec 2007 - Apr 2010

  • Portfolio Manager

    Aug 2008 - Apr 2010

  • Premium Brands Manager

    Dec 2007 - Aug 2008
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  Conferences and Classes

  Jan 2009 - now

  Speaker

  Started by lecturing in classes on Marketing and Brand experiences. Nowadays I've been invited to share thoughts and conversations on design (thinking), innovation, experience modeling, and storytelling.Some events and classes I lectured at:- The Future of Work - Fundación Bankinter (2021) - Madrid - IE Master in Customer Experience - Ask Me Anything - several years - Madrid- Working on Calm Companies - Microsoft Portugal (2021)- Support Local Businesses Through Design (2020) - Portugal - Online- Speaker at ESNE Masters in Customer Experience Opening Event (2017) - Madrid, Spain- Speaker at Lviv IT Arena Conference - Lviv, Ukraine (2016)- Speaker at Internal event for Millennial Leaders of OTIS EMEA - Lisbon, Portugal (2016)- Guest speaker at h2i Institute - Madrid, Spain (2016)- Speaker and Workshop Facilitator at Productized Conference - Lisbon, Portugal (2015)- Trainer at Universidad del Pacifico, classes at the Innovation Diploma - Lima, Peru (2015)- Speaker at Internal event at ProSieben - Berlin, Germany (2015)- Round Table Speaker at Bienal de Diseño Iberoamericano - Madrid, Spain (2014)- Speaker at Telefonica TEFcon - Madrid, Spain (2014, 2016)- Guest speaker at IE Business School Alumni event - Madrid, Spain (2013)- Speaker at Explorers Festival - Lisbon, Portugal (2013)- Instructor at UPC, Marketing Connections class - Lima, Peru (2008)and other private corporate events. Show less

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  IIT Institute of Design

  Aug 2010 - Jan 2012

  Projects
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  Telefonica I+D

  Jun 2011 - Aug 2011

  User Experience - Summer Intern
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  Godrej & Boyce Mfg. Co. Ltd.

  Dec 2011 - Jan 2012

  Innovation Consultant - India Immersion Program
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  IIT Institute of Design

  Mar 2012 - Aug 2012

  Design Research and Planning (Contractor)
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  Telefónica

  Aug 2015 - Jan 2017

  • Senior Design Researcher and Strategist for Global Internet of Things New Businesses

    Feb 2016 - Jan 2017

  • Global UX - Innovation Strategist and Design Researcher - Early Stage Innovation

    Jun 2012 - Jan 2017

  • UX - Innovation Strategist and Design Researcher - Internet of Things and (Smart) Cities

    Aug 2015 - Feb 2016
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  Impact Business School

  Dec 2015 - Apr 2016

  Associate Professor
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  IE Business School

  May 2016 - now

  Adjunct Professor
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  Service Design Network

  Dec 2016 - Dec 2017

  Local Planning Team for the SDN Global Conference 2017
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  Fjord

  Jan 2017 - Apr 2022

  Strategic Design Lead
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  Adplist.org

  Nov 2021 - now

  Design Mentor
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  IKEA

  Apr 2022 - now

  Global Senior Service Designer - Customer Domain | In-Store Experience