Jeffrey Albina

Experience

• 

  Convergys Intelligent Contact

  Jan 2016 - Jan 2017

  Sales Associate

  • Handled sales-related calls/inquiries from customers. • Made sure to work with the customer to find what they want, create solutions to their problems/concerns, and ensure to have a smooth sales process.

• 

  SPi Global

  Jul 2017 - Jul 2019

  Business Editor

  • Proofread, fact-checked, and edited research (i.e., reports, webinars, graphic materials, and PowerPoint presentations) about business, finances, and technology. • Made sure that every report meets the standard quality set by the clients and that all deliverables are submitted on time.

• 

  Statement Productions

  Aug 2019 - Jan 2021

  Producer

  • Oversaw the creation of a campaign from pre-prod to post prod.• Developed creative ideas. • Prepared presentations for clients.• Managed costs and campaign budgets.

• 

  NM Network Manager Sales, Inc.

  Nov 2020 - Mar 2021

  Brand and Marketing Officer

  • Worked hand-in-hand with the graphics designer to create engaging content on all the company's social media platforms, such as Facebook, Instagram, YouTube, and LinkedIn, to build an audience and ensure customer engagement.• Created and developed marketing strategies and activities within the company.• Researched market trends and other information that affects the company's marketing strategies.

• 

  Vuulr

  Apr 2021 - Dec 2022

  Content Operations Executive

  • Assisted in overseeing daily tasks for content operations.• Collaborated with a team to achieve positive outcomes by organizing and uploading TV and Film metadata onto the Vuulr marketplace, aiding customers in distributing their content.

• 

  Omnicom Media Group

  Sept 2022 - Sept 2023

  Public Relations Executive

  • Developed, implemented, monitored, and evaluated several PR strategies to support the communication objectives and maximize the positive exposure of our clients and brands.• Collaborated with internal teams, clients, and external partners to ensure effective Digital PR campaigns.• Spearheaded multiple on-ground events, including campaign launches, pocket events, new product releases, media coverage, and influencer-led PR initiatives.

• 

  Integrity Business Advisors

  Aug 2023 - Oct 2023

  Social Media Manager

  • Managed the official social media presence for Integrity Business Advisor, ensuring a consistent and professional image.• Developed engaging content and visually appealing graphics tailored to resonate with our target audience.• Implemented strategic scheduling for posts across all social media platforms to optimize reach and impact.

• 

  GroupM

  Dec 2023 - now

  Senior Content Executive

  • Spearhead end-to-end influencer marketing campaigns, from KOL identification and onboarding to campaign launch, monitoring, and performance reporting.• Leverage data-driven insights to optimize campaign performance and deliver actionable recommendations for future strategies.• Cultivate and maintain strong relationships with a diverse network of influencers and internal stakeholders, ensuring seamless communication and collaboration throughout the campaign lifecycle. • Utilize analytics platforms to meticulously track campaign performance, identify trends, and generate comprehensive post-campaign reports with actionable insights and recommendations.Key Brands Managed:Nestlé Philippines (Multiple Business Units):• Pure soluble coffee, mixes, and creamer: Nescafé, Coffee-Mate, RTD Coffee• Cereals, Beverages & Confectionery: Koko Krunch, KitKat, Trix• Food & Daily Culinary: Nestlé All Purpose Cream, Carnation, Maggi Products • Dairy, Health, Nutrition & Science: Bear Brand Adult Plus Show less