
Victoria Singh, BSc, PGDip.
Marketing Coordinator

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About me
10+ Years as a Sales and Marketing Professional | Brand & Key Account Specialist | Customer Relationship Expert | Social Media Manager | Event Lead for the Professional Development Unit at PMI Manitoba
Education

The University of Winnipeg
2024 - 2025Postgraduate Diploma Marketing Management
University of the West Indies, St. Augustine Campus
2011 - 2014BSc Management Studies
Experience

3M
May 2014 - Oct 2015Marketing CoordinatorExecuted multi-channel marketing campaigns, leveraging market research and data-driven insights to drive brand awareness and customer engagement.Collaborated with cross-functional teams to develop promotional strategies, product launches, and sales enablement materials, ensuring alignment with business objectives.

Hand Arnold Limited
Oct 2015 - Nov 2016Brand ManagerStrategic Brand Development: Led the development and execution of brand strategies, ensuring alignment with market trends and company objectives to drive brand awareness, equity, and market share growth.Sales & Marketing Execution: Managed product positioning, pricing strategies, and promotional campaigns, collaborating with cross-functional teams to optimize sales performance and increase revenue.Market Analysis & Performance Optimization: Conducted in-depth market research and competitive analysis to identify growth opportunities, enhance customer engagement, and improve overall brand performance. Show less

Oscar Francois Limited
Jan 2017 - Jan 2021Key Account ManagerFormulated and presented quarterly and annual business reviews and reports for the key account’s senior-level executives, including the CEO and directors while proposing customized, ROI-driven sales campaigns.Identify growth opportunities in the form of listing new products, category expansion, negotiating for additional in-lane space, and offering exclusive promotions. Coordinate the effective and timely distribution of products with warehouse staff to ensure key accounts always have the right amount of product, attributing to client satisfaction. Show less

JT Allum & CDL (C3 Centre)
Jan 2021 - Jul 2022Assistant Sales and Marketing ManagerDevelop and execute annual sales, marketing plans, and financial budgets for 5 commercial properties that aligned with the overall business goals like generating additional revenue and boosting brand visibility. Manage the daily operations of the sales and marketing department and effectively supervise and coach subordinates.Developed creative sales initiatives and engaging promotions such as “Wall of Creativity”, tenant referral program, kids’ art contest, and social media influencers partnerships, which increased customer visits by 20%. Show less

Ultimate Vickations & Tours
Jan 2022 - Dec 2023FounderCurated personalized travel itineraries, ensuring seamless booking experiences and customer satisfaction.Managed client relationships, providing expert advice on destinations, accommodations, and travel regulations.Developed and executed social media content strategies to promote travel packages and engage potential clients.

Holiday Snacks Limited
May 2023 - Dec 2023Key Account ManagerBusiness Development & Strategic Growth: Assessed customers' business models and implemented tailored sales and new product launch strategies that delivered results-oriented solutions and increased profitability.Market Research & Data-Driven Marketing: Conducted ongoing market research to develop and execute marketing plans aligned with customer and organizational goals, increasing annual sales growth.Sales Training & Client Relationship Management: Trained sales representatives on effective product positioning and relationship-building strategies, enhancing customer retention and new business acquisitions. Show less

Perimeter Aviation
Jul 2024 - nowCall Center AgentCustomer Support & Problem Solving: Identify customer needs and provide solutions regarding fares, flight schedules, and operational requirements to ensure a seamless service experience.Sales & Admin: Process ticket sales, update AMELIA system, compute costs, and issue receipts.CSR Operations: Maintain call control and on-time performance (OTP) while adhering to standard operating procedures (SOPs)
Licenses & Certifications
- View certificate

Google Ads Search Certification
SkillshopApr 2025 - View certificate

Bachelor of Science: Management Studies (four years)
World Education ServicesFeb 2025 
Certificate in Project Management
Synergy Training Institute, IndiaAug 2020- View certificate

Market Research Simternship
StukentOct 2025 
Associate Member
CIM | Chartered Managers CanadaJan 2024- View certificate

Corporate Finance for Non-Financial Managers
LinkedInMar 2025 - View certificate
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Google Analytics Individual Qualification
Google Digital Academy (Skillshop)Jun 2025 - View certificate

Adapting Leadership to Behavioral Styles
LinkedInMar 2025 
Indigenous Insights
The University of WinnipegJun 2024
Volunteer Experience
Event Lead
Issued by PMI Manitoba on Jun 2024
Associated with Victoria Singh, BSc, PGDip.Digital Marketing Strategist and Advisor
Issued by Urban Pilots Network on May 2025
Associated with Victoria Singh, BSc, PGDip.
Languages
- enEnglish
- spSpanish
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