
Kaitleen Foley
Marketing Development Intern and Shadow

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About me
Graphic Design & Creative Services | MFA at KUCD
Education

Miami University
2014 - 2018Bachelor of Science - BS MarketingActivities and Societies: Farmer School of Business, Not Very Funny Stand-Up Comedy Club

Bay High School
2010 - 2014Honor's DiplomaActivities and Societies: National Honor Society, Honors Thespian

Kutztown University of Pennsylvania
2021 - 2024Master of Fine Arts - MFA Visual Communication Design 4.0
Experience
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The MetroHealth System (Cleveland, OH)
Jan 2018 - Jan 2018Marketing Development Intern and Shadow
TravelCenters of America
May 2018 - Aug 2018Budget and Project Management Intern
Lovlox Salon
Aug 2018 - Feb 2019Social Media Coordinator-Communicates directly with salon owner to schedule posts, create Facebook ads, and maintain LOVLOX brand image using Adobe Creative Cloud applications-Organically increased Instagram account followers by 10% within the first month-Organically increased Facebook page likes by 6,000%, engagement by 850%, and post reach by 356% within the first month

Social Fire Media
Nov 2018 - Apr 2019Digital Marketing Expert-Worked directly with clients to produce bold, custom logos and graphics-Combined graphic design and copywriting skills to produce Google Display & Facebook ads-Oversaw continuous ad creation, testing, account management, data analysis & reporting, and ongoing optimization-Used Hootsuite to manage 30 Facebook and Twitter accounts on a weekly to daily basis-Maintained and wrote search engine optimized blog posts for client websites

Lintons Food Service Management
Jun 2019 - Jul 2022-Designs corporate marketing materials, including logos, posters, videos, signage, flyers, interactive PDFs, manuals, and web graphics-Prepares print-ready files for production and communicates printing specs with vendors -Produces professional social media content, graphics, and campaigns for Facebook, Instagram, and LinkedIn -Manages production of the company quarterly newsletter, for both print and electronic distribution -Effectively works with corporate staff to manage the production of proposals, including page layout, in-house printing, collating, binding, and packaging within strict deadlines Show less
Creative Specialist (Graphic Designer | Operations)
Jan 2021 - Jul 2022Social Media & Marketing Associate
Jun 2019 - Dec 2020

Daylin Leach for PA Senate Campaign
Dec 2019 - Jun 2020Web & Graphic Designer-Created the campaign logo and established a visual brand utilizing appropriate typography, consistent designs, and an effective color palette-Developed numerous marketing materials, including the brand book, palm cards, yard signs, social media graphics, and advertisements-Created a branded campaign website with custom graphics using HTML-Supervised the assessment of all graphic materials in order to ensure quality and accuracy-Consulted with the campaign adviser and client, and made recommendations to achieve ultimate marketing goals-Managed multiple projects simultaneously to meet weekly deadlines Show less

UHS
Aug 2022 - nowSenior Graphic Designer - Multimedia & Print
Aug 2023 - nowMultimedia Graphic Designer
Aug 2022 - Jul 2023
Licenses & Certifications
- View certificate

Google Ads Search Certification
GoogleFeb 2020 
Google Analytics for Beginners
GoogleMar 2019- View certificate

Growth-Driven Design
HubSpot AcademyOct 2022
Honors & Awards
- Awarded to Kaitleen FoleyBest of Show American Advertising Award American Advertising Federation of Greater Lehigh Valley Mar 2024 Student Best of Show Award for my work, Tarot Vogue, a collection of the twenty-two Major Arcana cards in a standard tarot deck, each designed in a collage style influenced by a different luxury brand campaign.
- Awarded to Kaitleen FoleyGold ADDY Award American Advertising Federation of Greater Lehigh Valley Mar 2024
- Awarded to Kaitleen FoleyAmerican Graphic Design Award GD USA Dec 2022 Kutztown University's student recipient of an American Graphic Design Award presented by Graphic Design USA for the Green Aisle Cannabis Co package design project.
- Awarded to Kaitleen FoleyDean's List Miami University May 2018
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