Barbara Dr. Behrens

Experience

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  Sysmex Europe

  Mar 2008 - Oct 2013

  Director Life Science and New Business Development

  Aufbau und Leitung des Life Science Bereiches der Firma Sysmex in Europa als Doppelspitze mit einer Kollegin über einen Zeitraum von 6 Jahren.Leitung des Bereiches NBD um insbesondere den LS Bereich über Kooperationen und Akquisitionen auszubauen.

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  Sysmex Inostics

  Oct 2013 - Aug 2018

  Director Market Market Access OncoBEAM

  Responsibility for market access, marketing and sales in DACHDevelopment of business plans Development of market access strategies with KOLs and health insurersBuilding up a network of KLOs in oncology Development and execution of clincal studies and generation of data for clinical evidenceCooperation with Pharma

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  Sysmex Deutschland GmbH

  Aug 2018 - now

  Director Clinical Concepts and Oncolocgy

  Heading a marketing and sales teamClinical Concepts:Development of clinical evidence for innovative parameters from blood count (e.g. infectious diseases, anemiea, heart diseases)Execution of clinical studiesLiteratur search and writing of articlesDevelopment of a new KOL network with clinicians (Intensive care, anestesists etc)Preparation and execution of trainings, round tables etc.Scientific marketing of the parametersOncology:Responsibility for marketing and sales in GermanyDevelopment of the German market for Sysmex Oncology Poducts (Sentimag, OSNA, Liquid Biopsy......) Development of business plans Development of market access strategies with KOLs and health insurersBuilding up a network of KLOs in oncology Development and execution of clincal studies and generation of data for clinical evidenceCooperation with Pharma Show less