Gen Oe

Experience

• 

  Takeda

  Sept 2011 - now

  Manager, Marketing JPBU. Tokyo, Japan (May. 2022 - )- Member of GI Specialty & Rare responsible for Short Bowl Syndrome product- Lead brand strategies, market research and sales forecast- Lead launch strategy for addition of low dose formulation - Build good relationships with internal stakeholders including global members (marketing, sales, medical, patient service, GMS, legal, etc.)- Achieved fastest uptake in the world Manager, Marketing JPBU. Tokyo, Japan (Dec. 2021 - May. 2022)- Parallel job at Neuroscience team (ADHD area)- Plan and conduct medical symposium with co-promotion partner and internal departments.- Plan and execute FY22 sales strategyManager, Marketing JPBU. Tokyo, Japan (Apr. 2021 - May. 2022)- Member of Cardiovascular Group responsible for Hypertension products and Hyperlipidemia product - Develop Marketing strategy for 3 products- Plan and execute launch strategy for Granule formulation- Promoting New Channel Project and validation with distribution group- Leading exit excellence, closing various medical conferences, validating resources, and channel optimizationManager, Marketing JPBU. Tokyo, Japan (Oct. 2020 - Mar. 2021)- Member of Cardiovascular Diabetes mellitus Group- Managed four diabetes products, annual sales of 250 oku-yen - Develop Marketing strategy for diabetes products- Out-licensing operations for diabetes product transfers to other Pharmaceutical Show less - Achieved more than 100% of the sales target (about 300 million yen per year) for six consecutive fiscal years- Hospital and GP management during 9 years of sales experience- Regular Updated medical/Scientific information to AOLs- Build and enhance hospital collaboration- Set up the scientific conference and symposium- Manage Area Opinion Leader in Diabetes / Hypertension therapeutic area- Leading measures and managing sales progress as a diabetes product leader in sales team Show less

  • Head, Rare GI Disease Group, Gastrointestinal and Inflammation Therapeutic Area Marketing

    Apr 2025 - now

  • Brand Lead, GI Rare marketing

    Apr 2024 - Mar 2025

  • SBS Strategy and HCP Marketing

    Jan 2024 - Mar 2024

  • Marketing, brand manager

    Oct 2020 - Mar 2024

  • Sales Representative

    Sept 2011 - Sept 2020