Arely Zambrano

Experience

• 

  Western Washington University

  Sept 2020 - Sept 2021

  Student Advocate

  Collaborated with multiple stakeholders to enhance the student experience for marginalized studentgroups of the College of Business and Economics and helped create solutions & resources to help challenged marginalized students in the CBE.

• 

  Student Marketing Association WWU

  Sept 2020 - Sept 2021

  VP of Promotions

  Worked with promotional team to create engagingmediaEngaged with students to answer CBE marketingrelated questionsPosted weekly on LinkedIn to promote guest speakersand provide information about club activities

• 

  Figs Creative Lab

  Nov 2021 - Dec 2022

  -Authored internal brand revamp and audit by partnering with technical,creative and strategy teams-Developed and executed strategic content and social media marketing planthat increased engagement and captured prospective clients withinpredetermined segmentation- Self-taught Search Engine Optimization (SEO) best practices and tools toincrease value proposition and service offerings to clients

  • Digital Marketing Associate

    Apr 2022 - Dec 2022

  • Digital Marketer

    Nov 2021 - Apr 2022
• 

  Zulily

  Dec 2022 - Nov 2023

  Paid Social Specialist

  -Maintained a fast-paced and continuous learning mindset.-Obsessed about creating value for the customer in marketing initiatives.-Developed marketing strategies driving traffic and contributing to pipeline growth.-Analyzed and extracted meaningful insights from quantitative and qualitative data.