Vivian Teng

Experience

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  IJ Pharmacy Sdn. Bhd.

  Jan 2015 - Jan 2017

  Head of Events

  - Responsible for planning and execution of roadshows and all in-house events- Provide guidance, leadership and to drive the overall direction of Events Team- Maintain good relationship with shopping malls and liaise closely with vendors and supporting departments- Deal with existing suppliers to create and implement marketing scheme for both parties- Evaluate the effectiveness of A/P programs

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  Secret Source Sdn. Bhd.

  Jan 2017 - Jan 2019

  Marketing Executive

  - Develop, execute, and evaluate B2B marketing campaigns and strategies- Organize and oversee brands' advertising/ communication, workshops and promotional events- Conduct research on market trends and monitor competitor activities- Prepare marketing materials

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  Top Muse Sdn Bhd

  Sept 2019 - Nov 2020

  Founder cum Brand Manager

  - Develop and propagate marketing and business plans by analyzing market data and competitive situations- Plan and implement initiatives to increase market share and brand awareness- Build client networks and maintaining a positive brand image- Achieve market growth and hit sales targets that fulfill orders on time

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  ASPIAL CORPORATION LIMITED

  Dec 2020 - Jun 2023

  Regional Senior Marketing Executive (Maxi-Cash)

  - Handle Malaysia, Hong Kong and Australia marketing programs- Manage marketing calendar and enhance the online presence- Propose tactical promotions and carry out retail marketing campaigns, advertising, and store promotions- Ensure brand identity, communication messages and store aesthetics are coherent

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  Renaissance Johor Bahru Hotel

  Aug 2023 - Jun 2024

  Digital Marketing Manager

  - Manage owned and third-party digital channels including official website, Google Business Profiles, and OTA sites such as Expedia, Agoda, Booking.com - Continuously optimize marketing strategies to drive sales growth and enhance customer engagement - Conduct regular audits of the hotel's online presence, including website performance, search engine rankings, and social media engagement- Collaborate with the revenue management team to align pricing strategies with marketing efforts and optimize revenue generation- Make data-driven adjustments and provide cost-effective recommendations to optimize marketing budgets- Develop and maintain relationships with key influencers and bloggers to amplify the hotel's online presence and reach target audiences Show less

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  ASPIAL CORPORATION LIMITED

  Jul 2024 - now

  Regional Assistant Marketing Manager