
Gopaljee Tiwari
Youth Leader- Sales and Marketing

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About me
MBA in Business Analytics & Product Management at LPU
Education

Lovely Professional University
2018 - 2021Bachelor of Business Administration - BBA Marketing/Marketing Management, General 7.0
Lovely Professional University
2021 - 2023Master of Business Administration - MBA Business Analytics & Product Management 7.0
Experience

Unschool
Jun 2022 - Sept 2022Youth Leader- Sales and Marketing• Developed and executed comprehensive sales and marketing strategies, utilizing social media campaigns and lead-generation tactics to promote courses and subscriptions. • Exceeded monthly sales targets by implementing effective lead-generation strategies, expanding the customer base, and driving course subscriptions. • Established and managed a team of student influencers, leveraging their networks to amplify product awareness and increase engagement. • Implemented innovative sales techniques to attract new customers, fostering increased interest and enrollment in Unschool courses. • Cultivated and maintained strong client relationships through effective communication, ensuring customer satisfaction and loyalty. • Collaborated seamlessly with cross-functional teams to ensure alignment of marketing efforts with overall organizational goals, contributing to a cohesive and efficient work environment. Show less

ITC Limited
Sept 2022 - Nov 2022Brand Associate• Successfully engaged as a Brand Associate for Premium Foods/PCP category, contributing to the achievement of targeted sell-out values, and driving niche product sales.• Conducted in-depth analysis of competition practices, merchandising initiatives, and demand generation activities in Modern Retail format stores.• Studied and analyzed consumer buying behavior for both new product launches and existing premium categories, providing valuable insights.• Tracked sell-out sales value of ITC products and competitors on a SKU-wise and day-wise basis, offering clear benchmarking of best practices within outlets.• Recommended cost-efficient demand creation activities to enhance market presence, demonstrating a strategic approach to optimizing sales and engagement. Show less

GoodSpace – AI Recruitment Platform
Jan 2023 - Mar 2023Brand Representative• Worked in the Marketing Department with a specific focus on increasing reach using the lowest Cost Per Install (CPI) possible, optimizing marketing strategies for efficient and cost-effective user acquisition. • Played a significant role in the success of a marketing campaign that led to a substantial increase in registrations on the Good Space app, contributing to overall team success. • Actively engaged in continuous learning, staying updated on effective marketing strategies to enhance skills and contribute to the development of innovative marketing approaches.• Honed interpersonal skills through regular interactions with diverse individuals, ensuring effective communication and collaboration within the team and with external stakeholders. • Collaborated with fellow marketing interns in regular meetings and weekly mentor sessions, fostering a collaborative environment to share ideas and insights. Show less
Licenses & Certifications

Advanced certification in Product Management
Spice CatalystFeb 2022- View certificate

The Fundamentals of Digital Marketing
Google Digital GarageJun 2020
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