
Brian Funicelli
Cashier, Customer Service Associate

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About me
Communications and Content Manager at Experian
Education

Florence University of the Arts
2010 - 2010
Arlington High School
2003 - 2007
State University of New York College at Geneseo
2007 - 2011Bachelor of Arts PsychologyActivities and Societies: Zeta Beta Xi, Geneseo IGC
Experience

Hannaford Supermarkets
Feb 2006 - Jan 2011Cashier, Customer Service Associateassist customers with purchasing merchandiseattend to any and all customer needs

Town of LaGrange
Apr 2006 - Sept 2012Lifeguard, Assistant Waterfront Director, Swim Instructorresponsible for protecting and ensuring safety of all patronsprovide instruction and supervision to residents

Padgett Business Services
Jan 2011 - Apr 2011Administrative Assistantreview clients' tax returnsschedule appointments for tax preparer

AXA Advisors
Oct 2011 - Jan 2013Financial Professional• Directly handled the enrollment and management of tax sheltered annuities, Roth and Traditional IRAs, and life insurance policies• Maintained clients’ portfolios with full fiduciary responsibility• Actively prospected for new business while providing outstanding service to existing clients• Maintained an organized book of business• Conducted informational seminars to educate public school employees about taxation laws and policiesCERTIFICATIONSSeries 10-55 New York Life, Accident, & Health Agent/BrokerSeries 7 General SecuritiesSeries 66 Uniform Combined State LawBrian Funicelli was a registered representative and investment advisor representative who offered securities and investment advisory services through AXA Advisors, LLC (NY, NY 212-314-4600), member FINRA/SIPC, and was an agent who offers annuity and insurance products through AXA Network, LLC and/or its insurance agency subsidiaries. AXA Network, LLC does business in California as AXA Network Insurance Agency of California, LLC and, in Utah, as AXA Network Insurance Agency of Utah, LLC. AXA Advisors and AXA Network are affiliated companies and do not provide tax or legal advice. Representatives may transact business, which includes offering products and services and/or responding to inquiries, only in state(s) in which they are properly registered and/or licensed. Show less

Westchester Digital Summit
Jan 2013 - Mar 2015Producer• Reached out to local businesses, potential partners/participants, resulting in increased attendance• Maintained a compelling, regularly updated online presence for the Westchester Digital Summit on social media that provides value to attendees• Curated a list of executives from Facebook, LinkedIn, General Electric, IBM, ESPN, MasterCard, and others to participate as speakers, panelists at the events• Developed debates for panel discussions and specific talking points for each speaker/panelist• Developed agenda, logistical solutions for format of events, optimizing efficiency• Provided direction, information to speakers, panelists, and attendees• Organized, edited, finalized video footage from the events, share content on various social channelsThe Westchester Digital Summit named by Forbes as one of the 10 "Must-Attend Marketing Conferences For Leaders In 2014" this year. Last year Forbes named us one of the "4 Lesser-Known Conferences That Deserve Your Attention in 2013.” Key power digital executives are drawn to the posh Westchester surroundings, and entrepreneurs are energized by the gritty commentary of two-time keynoter Gary Vaynerchuk.The team at Silverback Social continues a tradition of curating networking gold by surrounding attendees with heavy hitters like Facebook, LinkedIn, Huffington Post, Financial Times, RebelMouse, GE, ESPN, Fox Sports, David S. Kidder, IBM, Leukemia & Lymphoma Society, Silverback Social, The TerraMar Project, and Influence & Co.The summit is a one-day premium not to be missed event. Produced for the discerning senior digital executive in the New York Metropolitan area. For those looking for a powerhouse day spent in luxury of the Ritz Carlton surrounded by the great digital minds of our generation. Show less

Silverback Social, LLC
Jan 2013 - Mar 2015Senior Community Manager• Maintained interactive, robust online presence for brands across multiple social media channels, including Legendary Pictures, The Leukemia & Lymphoma Society, BlueRock Energy, Delete Blood Cancer• Created, curated engaging content that best communicates each client’s mission and message on social media, optimizing content format for various social media platforms• Monitored relevant discussions, interacted with each client’s online communities via social media• Developed, executed brand-specific campaigns, strategies to achieve business objectives: #GiveLLS campaign raised more than $10,000 from social sources• Created, shared social media content live on site at clients’ events• Facilitated client meetings to discuss content strategy, social media management• Presented at a Digital Media Symposium to students at The College of Westchester in White Plains, NY, participated in a Q&A session with students afterwards Show less

The Blue Book Building & Construction Network®
Mar 2015 - Nov 2021• Recognized by employee influencer platform DSMN8 for being #1 in the U.S. and #4 worldwide for having the most active professionals in the construction industry on social media• Led all social media management responsibilities for The Blue Book Building & Construction Network (Facebook, LinkedIn, Twitter, YouTube, Instagram, Pinterest)• Provided training to Blue Book Network sales teams to expand the company's social media influence nationwide, regularly sharing best marketing practices with more than 200 sales professionals in written and video message formats• Acted as communications lead for mobile app Engage, sharing best practices and providing training and support for more than 250 sales professionals across the country• Served as chairperson of the Employee Experience Committee, crafting and sending company-wide corporate communications via email and chat messaging tools regarding upcoming events and updates Show less • Maintained a robust social media presence for The Blue Book Building & Construction Network on a national and regional level, creating high-quality written, graphic, and video content for all social media platforms (Facebook, LinkedIn, Twitter, YouTube, Instagram, Pinterest)• Created and maintained comprehensive content calendars for upcoming messaging to be shared across various digital channels• Developed and execute robust marketing communication and paid social advertising strategies to optimize The Blue Book Network’s social presence• Provided training to sales teams to expand the company's social influence nationwide while maintaining constant communication with all employees in written and video message formats• Developed and executed robust marketing communication and paid social advertising strategies to optimize digital presence• Generated compelling content and authentic storytelling at numerous education and networking events, publishing real-time communications across multiple digital channels to improve brand awareness• Received recognition and company highlight from LinkedIn regarding Sponsored Content, InMail, and Display Ad efforts, featured on the LinkedIn Marketing Solutions blog• Presented to computer science students at Pace University in Pleasantville, NY to share my knowledge and experience in social media and digital communications Show less • Established robust social media presence for The Blue Book Building & Construction Network, creating high-quality content for all social media platforms (Facebook, LinkedIn, Twitter, YouTube, Instagram, Pinterest)• Generated content at numerous education and networking events, publishing real-time marketing communications on multiple social media channels to improve brand awareness while assisting with event logistics• Developed and executed robust content marketing strategies to optimize The Blue Book Network’s social presence• Directly managed paid social advertising initiatives on behalf of The Blue Book Network• Collaborated with other members of the Demand Development department by facilitating social media workshops to share best practices and effective strategies• Received recognition and company highlight from LinkedIn regarding Sponsored Content, InMail, and Display Ad efforts, featured on the LinkedIn Marketing Solutions blog Show less
Media Communications Supervisor
Sept 2020 - Nov 2021Senior Specialist, Social Media
Jan 2017 - Sept 2020Social Media Specialist
Mar 2015 - Jan 2017

Dodge Construction Network
Nov 2021 - May 2022Internal Communications and Social Media Manager• Led all corporate social media strategy, publishing, monitoring, and reporting for Dodge Construction Network brand and sub-brands (Facebook, LinkedIn, Twitter, YouTube, Instagram, Pinterest)• Developed and executed social media ad campaigns to generate brand awareness and drive new business• Monitored and responded to online comments and reviews in a timely and business-appropriate fashion• Crafted, edited, and distributed internal communications and announcements in email, graphical, and video formats• Project managed communication campaigns across various delivery channels to drive business goals• Served as Chairperson of the Employee Experience Committee, sending recurring employee communications regarding upcoming events and updates while gathering valuable feedback from employees• Actively managed corporate Glassdoor presence, collaborating with HR to regularly update profile and appropriately respond to employee reviews• Developed and distributed monthly internal newsletter to all employees with relevant company news and information• Facilitated virtual Town Hall meetings for all employees on behalf of executive leadership team to share important company updates Show less

Experian
Jun 2022 - nowCommunications and Content Manager• Develop and execute robust content marketing strategy to drive client interest and support sales efforts• Produce whitepapers, blog posts, videos, infographics, e-books, data sheets, training modules, and other marketing assets to increase client and prospect engagement• Distribute marketing collateral via email, web, social media, and employee advocacy to amplify company message and story• Manage employee advocacy platform, instructing and encouraging sales teams to share marketing assets with their professional networks• Lead internal communications for multi-team project, regularly gathering product and sales information to share with full organization• Compile monthly internal newsletter to inform organization of marketing team’s successes, current projects, and upcoming initiatives• Facilitate virtual and hybrid full-organization webinars to inform team members of company achievements, organizational updates, and future plans Show less
Licenses & Certifications
- View certificate

Front-end Foundations
Code School - View certificate

Front-end Foundations
Code School - View certificate

Front-end Foundations
Code School - View certificate

Front-end Foundations
Code School - View certificate

Front-end Foundations
Code School - View certificate

Front-end Foundations
Code School 
Competent Communicator
Toastmasters InternationalMay 2018- View certificate

Associate Professional in Human Resources (aPHR)
HRCIFeb 2021 - View certificate

Fundamentals of Next-Gen Marketing
6senseMay 2024 - View certificate

Digital Awakening
Dot NativeAug 2017
Honors & Awards
- Awarded to Brian FunicelliHermes Creative Award - Platinum Winner, Viral Marketing - 2015 The Anatomy of a Viral Post: Makayla’s StoryClient: The Leukemia & Lymphoma Society
- Awarded to Brian FunicelliHermes Creative Awards - Honorable Mention - 2015 Social Media Consumer Engagement BlueRock Energy x Buffalo Bills Twitter Takeover
Languages
- enEnglish
- itItalian
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