Daniel B.

Daniel B.

Social Media Marketing Manager

Followers of Daniel B.570 followers
location of Daniel B.United States

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  • Timeline

  • About me

    Performance and Growth Marketing | Ad Ops

  • Education

    • Obafemi Awolowo University

      -
      Bachelor of Medical Rehabilitation Physical Therapy
  • Experience

    • Birenza

      Oct 2019 - Mar 2021
      Social Media Marketing Manager

      Tasked with creation and and managing of content on social media for company.Creating Ads and promotions to help company generate more leads.

    • Levelop

      Mar 2021 - Jan 2023
      Fellow

      I'm under the guidance and mentorship of top experts from top tech companies around the world. Putting into action my theoretical knowledge while learning other important career skills such as leadership, Listening skills, problem-solving, critical thinking, resourcefulness, professional communications and other skills.Connecting with elite industry professionals to build and perform real life projects.Part of the fellows that were matched with Top tech firms after initial Stage of the intensive program to stage 2. Show less

    • AIESEC in Ife

      Apr 2021 - Jan 2024

      OGXI am working with thousands of individuals in other entities and local committees world wide to help provide leadership experience and other important skills for youths worldwide. OGX

      • Operations Manager

        Feb 2023 - Jan 2024
      • Experience Manager

        Feb 2022 - Feb 2023
      • Team member

        Apr 2021 - Feb 2022
    • Bitnob

      Jul 2021 - Oct 2021
      Digital Marketing Specialist

      • Performed market research on DeFi and Bitcoin adoption.• Content creation for social media.• Brand reach and awareness campaign.• Conveyed Go-To-Market strategy.• Connected product and content marketing strategies.

    • Qalort

      Oct 2021 - now
      Marketing Specialist

      Spearhead marketing strategies and tactics to better position the brand.- Conduct market research- Perform competitor analysis - Set up analytical tools to collect data to make informed decisions.- Create digital footprints to enhance visibility and reach.- Establish Buyer personas to identify ideal audiences.- Design customer flow to map out all aspects of the customer journey. - Work cross functionally with other departments to ensure product features meets market needs. Skills•Strong communication•Data analysis•Leadership skills•Product management Show less

    • Cardvest

      Sept 2022 - Nov 2023
      Growth Marketing Manager

      Provide data based strategies to position the product in prioritized markets.- Reviewed and augmented marketing funnel to to identify customer churn.- Create growth strategies such as conceptualizing automated flows that helps to increase the retention rate.- Product optimisation for growth- Collaborate with marketing and Customer success to improve Customer satisfaction. - Initiate product enhancements that enables business growth- Collaborate with other departments to deliver on growth initiatives.- Conceptualize growth strategies that help to achieve revenue goals.Skills• Data Analytics • Product Road Mapping • Analytical thinking • A/B and MVT • SQL• Conversion Rate Optimization • Product Management Show less

    • ClassTag, Inc.

      Mar 2023 - Jan 2024
      Ad Ops Specialist

      In this role, I was responsible for optimizing digital advertising campaigns to drive growth and engagement in app and on the web for our clients. My key responsibilities included:• Managing client relationships through regular meetings, ensuring alignment with campaign goals.• Setting deadlines for assets; creatives, contents and running ad campaigns using Google Ad Manager, EPOM, and other tools.• Producing detailed ad reports, analyzing performance metrics, and providing actionable insights to improve ROI.• Implementing programmatic advertising strategies and executing media buying to optimize ad spend for our clients.• Handling email marketing initiatives via GetResponse, contributing to lead generation and audience engagement generating more revenue for the organization.• Collaborating with internal teams to ensure campaigns were executed effectively across multiple platforms. Show less

  • Licenses & Certifications

    • Google digital skills for Africa

      Google
      View certificate certificate
    • LinkedIn Marketing Strategy

      LinkedIn
      Sept 2024
      View certificate certificate
    • Google Analytics Individual Qualification

      Google
      Dec 2020
    • Microsoft Advertising Search Certification

      Microsoft
      Feb 2024
      View certificate certificate
    • Presentation Skills : Speech writing and Storytelling

      Coursera
      Sept 2020
      View certificate certificate
    • Open Source Leader

      Common Purpose
      Dec 2019
      View certificate certificate
    • Marketing your event

      LinkedIn
    • Marketing: Conversion Rate Optimization

      LinkedIn
      Nov 2020
      View certificate certificate
    • Email Marketing Certified

      HubSpot
      Jan 2021
    • Content Marketing

      HubSpot
      Nov 2020
  • Volunteer Experience

    • Assistant

      Issued by PTDOS OAU
      PTDOS OAUAssociated with Daniel B.
    • Experience Manager

      Issued by AIESEC in Ife on Feb 2022
      AIESEC in IfeAssociated with Daniel B.
    • Clinical Assistant

      Issued by Drug free club, OAU on Nov 2019
      Drug free club, OAUAssociated with Daniel B.
    • Volunteer

      Issued by AIESEC in Nigeria on Apr 2020
      AIESEC in NigeriaAssociated with Daniel B.