Lyra A.

Experience

• 

  Club V Superclub

  May 2013 - May 2014

  Online Marketing and Events Coordinator (Part Time)
• 

  Subic Holiday Villas

  Apr 2014 - Jun 2014

  Banquet Event Coordinator
• 

  Sam's Amusement Enterprises Inc

  Sept 2014 - Oct 2016

  Corporate Marketing Officer

  Sam's Amusement Entreprises Inc is the company who owns one of Subic Bay's homegrown brand, Sam's Pizza.As the marketing officer, I was responsible for:-Improved revenues by crafting promotions designed to increase spending (up- sell), frequency (loyalty programs), and encourage urgency (limited time offers). -Combined the use of local marketing channels and social media which resulted to wider reach and lower advertisement costs.-Launched 'order through Viber' which resulted to increased delivery transactions. -Spearheaded 5 successful brand events - (3 Anniversary and 2 Mardi Gras).-Built brand partnerships through sponsorships & cross promotion. Show less

• 

  Moonbay Marina Waterpark

  Mar 2017 - now

  Social Media Manager

  -Automated customer service by setting up and implementing messenger bot. -Maintained an active social media presence which resulted in growing Facebook followers from 3,000 to 17,000+-Lowered advertising cost by maximizing the use of social media.

• 

  The VGC Group

  May 2017 - Feb 2019

  Online Business Manager | Lead Project Manager

  The VGC Group is a project management and digital marketing agency that focuses on helping African organizations and brands Go Global.As the Lead Project Manager, I:-Took over in managing a remote team of 30 from virtual assistants,designers, developer & content writers as well as bridging the communication between the client, team, and the management.-Led website, app, and campaign launches including testing phasesand manual development.-Improved monthly-based reports.-Took over day-to-day account management for accounts with no virtual assistant. -Facilitated recruitment and improved payroll processes.-Streamlined new team member's on-boarding process. Show less

• 

  Sea Foam Media & Technology

  Oct 2018 - Apr 2019

  Online Business Manager | Project Manager

  Sea Foam Media is a San Francisco based, end-to-end agency for blockchain and tech companies that provides digital solutions like website and application development, white paper development, PR & branding services.During my time with Sea Foam Media, I was responsible for:- Improving communication and organization by setting up and introducing project management tools and created workflow processes.- Leading a remote team of 20 consisting of content creators, developers, and designers in delivering outputs in accordance with client's guidelines and facilitating team-client communications.- Filling in the operation gaps and worked directly with the CEO in internal tasks/projects (i.e new project launching, site updating, slide deck designing, email campaigns, etc) Show less

• 

  Domain Magnate - We Buy and Sell Established Websites

  Aug 2019 - Feb 2020

  Project Team Manager

  Domain Magnate is a Private Equity firm with a 15-year history of buying, optimizing, and selling profitable online businesses. Over the years, they facilitated over 300+ successful deals and helped hundreds of sellers exit their business fast.During my time in Domain Magnate, I:- Successfully launched The Domain Magnate Show podcast, created the go-to contracted teams, and built a publishing process.- Built and implemented a project/task management system across all accounts and departments.- Spearheaded website transfers and task delegation for newly acquired sites. - Managed and supported a remote team for projects & daily operations.- Hired quality talents to fill in the needs of our growing company.- Crafted new company SOPs and updated the existing company documents. - Filled in operation gaps. Show less

• 

  The Homebased Worker

  Dec 2019 - now

  Online Business Manager + Agency Owner

  I help business coaches set up their business to scale and focus on doing what they love the most by taking over the business operations and placing systems & automation.My services include:​- Project & Team Management ​Systems Building & Standard Operations Procedures ​Monitoring - Metrics & Analysis ​Recruiting & Vetting Employees/Contractors- ​Revenue Generating Activities: Strategizing & Monitoring, ​Industry and Market Research, Strategy sessions, and ongoing 1x/month meeting- ​Email Marketing Setup​- Membership Area Setup​- Facebook Ads Setup​- Ecommerce Setup & Website Integration ​Autoresponders, Sales Funnels & Marketing Campaigns​- Website Design, Development, & Maintenance​- Sales Pages and Landing Pages ​Copywriting and Editing + Graphic Design ​Website Maintenance​- Creating & Managing Affiliate Areas & Sales ​Social Media- Other ad hoc work as required. Show less

• 

  Marketing In Asia

  Jan 2020 - now

  Contributing Writer

  Writing for Marketing in Asia is one of the things that I do on the side to share my insights in digital marketing, remote working, and running your own business.As someone who has built her career online, served business owners, built my own brands and businesses all while traveling and living the best life, I sure have valuable insights to share.