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Shengnan CHENG

Shengnan CHENG

Marketing And Business Development Assistant

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location of Shengnan CHENGUnited States

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  • Timeline

  • About me

    MS in Project Management @NYU | Project Manager & Marketing Specialist | Public Relations, Advertising, Marketing Strategy

  • Education

    • New York University

      2024 - 2025
      Master of Science - MS Project Management 3.83

    • New York University

      2023 - 2024
      Master's degree Public Relations, Advertising, and Applied Communication

    • Zhejiang University

      2019 - 2023
      Bachelor of Business Administration - BBA BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES

  • Experience

    • CITIC Securities Company Limited

      Jul 2021 - Aug 2021
      Marketing And Business Development Assistant

      ● Gathered five years of annual reports and industry reports, analyzed major funds’ industry status, corporate structure and financial capacity with WIND, assessed fund situation and prepared the survey report.● Identified the details of customers’ assets and investment demands, assisted managers to develop feasible plans of wealth management and product investment; awarded as the “Excellent Intern of The Year”.

    • Xiaohongshu

      Jun 2022 - Oct 2022
      Performance Marketing Intern

      ● Got involved in the follow-up work of beauty and personal care industry brands’ commercial advertising on RED, analyzed the delivering results, and offered data support for strategic adjustment.● Combed through macro intro and organized content materials ¬of online communities, fulfilled industry data and user portrait analysis as well as competitive analysis, and produced weekly and monthly data reports.

    • Da Cheng Xiao Chu

      Dec 2023 - now
      Marketing Specialist

    • LUXURY MAKERS by Auditoire

      May 2024 - Aug 2024
      Project Management Intern

    • AUDITOIRE

      May 2024 - Aug 2024
      Project Management Intern

  • Licenses & Certifications

    • Heartsaver CPR & AED

      American Heart Association
      Mar 2022

    • Japanese-Language Proficiency Test N2

      JLPT - Japanese Language Proficiency Test
      Jan 2025

  • Volunteer Experience

    • Subtitler

      Issued by Watanabe Green Juice Japanese Subtitling Team on Sept 2023
      Watanabe Green Juice Japanese Subtitling TeamAssociated with Shengnan CHENG

    • Foster Parent

      Issued by Cat Allies Project on Jan 2024
      Cat Allies ProjectAssociated with Shengnan CHENG

    • Museum Educator & Resident Volunteer

      Issued by Zhejiang University Museum of Art and Archaeology on Oct 2020
      Zhejiang University Museum of Art and ArchaeologyAssociated with Shengnan CHENG