Martin Kraus

Experience

• 

  Southern Glazer's Wine & Spirits

  Jan 1997 - Jan 2020

  Assistant District Sales Manager – San Francisco 2015-2020 Successfully executed and improved strategic key placement indexes, profit, distribution, budgets, depletions, revenue goals, and aligned departmental objectives with diverse customer requirements.• Managed on-premise sales team of nine salespeople to maximize sales and POD growth of wine and spirit brands while maintaining current distribution. Examples of brands represented; Antinori, Opus One, Patz & Hall, Joseph Phelps, Michel Chapoutier, Perrier Jouët Champagne, and an extensive portfolio of artisanal spirits Forecasted and tracked wine and spirits sales in excess of 44 Million dollars yearly Collaborated with supplier partners to utilize programming to grow sales and distribution Coached and developed a dynamic sales team to achieve assigned distribution and POD goals while having increased team sales by 2% ($880,000) each year Developed and implemented sales tracking tools to successfully track progress against goal to ensure compliance Conducted effective meetings with sales team, supplier partners and senior management to coach, demonstrate, and reinforce company expectations and policy Closely collaborated with Senior Management to implement creative strategies to achieve goals Hired, Coached, and Mentored salespeople and managers to be promoted within SGWS Awarded “Best of the Best Team of the Year” 4 times Show less Awarded Key Accounts Specialist of the year 5 times. Promoted to Wine Manager in 2012 Presented staff seminars to increase product knowledge and upselling techniques to escalate sales volume and POD’s Regularly presented wine and sales training to salespeople to increase knowledge, confidence and ability to sell more wine Regularly sold and developed relationships with key accounts; The Kimpton Group, Michael Mina, Postrio, Rubicon, Fleur de Lys and McCormick and Kuleto’s Show less Top salesperson in a high-profile territory, serviced over 75 key accounts weekly, earning a “Rookie of the Year” nomination and promoted to a Key Account Specialist in 1998 Fostered and facilitated relationships with assigned accounts on a weekly basis to increase sales and distribution by 16% Collaborated with top customers to develop business plans to increase product placement by 14% Utilized Point of Sale materials to increase visibility within appropriate accounts Show less

  • Assistant District Manager

    Jan 2015 - Jan 2020

  • Wine Manager

    Jan 2012 - Jan 2015

  • Key Account Sales Specialist

    Jan 1998 - Jan 2012

  • Sales Representative

    Jan 1997 - Jan 1998