William Bauers

William Bauers

Graduate Teaching Instructor, Department of Speech Communication

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location of William BauersGreater Colorado Springs Area

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  • Timeline

  • About me

    National Accounts Manager, Creative, Problem-Solver, Author

  • Education

    • Colorado State University

      1995 - 1998
      Bachelor of Arts - BA Music, Emphasis in Vocal Music, Concentration in Speech Communication
    • Colorado State University

      1998 - 2000
      Master of Arts - MA Speech Communication (Thesis in Organizational Communication)
  • Experience

    • Colorado State University

      Aug 1998 - May 2000
      Graduate Teaching Instructor, Department of Speech Communication

      • Solely responsible for teaching Speech Communication/Public Speaking 200-level courses to Sophomore-level students and above • Developed and delivered all lectures and course instruction regarding speech writing and argumentative and platform speaking • Tabulated grades, provided oral and written assessments, and offered individual course instruction and guidance where required

    • David C Cook

      Oct 2000 - Jan 2002
      Telesales Specialist
    • WaterBrook Multnomah Publishers/Random House

      May 2002 - Feb 2007

      • In addition to the duties of District Sales Manager - Key accounts, assumed responsibilities for three national and regional retail chains • In addition to the duties of District Sales Manager, assumed responsibilities for the Jobber and Distributor channels • Developing the rack/jobber and library and educational jobber business channels • Sales/Marketing liaison to Marketing Groups (Parable, Covenant, Munce), with responsibility for sales presentations and contract negotiations• 2006 - Increasing sales through rack/jobber channel by 500% • Managing two regional retail chains and 300+ independent sales accounts • 2005 – top performing salesperson • 2003, 2004, 2005 - Generating a 20% net increase in sales, year-over-year • Growing account base of 250+ independent retail accounts in four states • Generating 10% increase in sales in first year while onboarding twenty-five new clients• Promoted to District Sales Manager in four months, a first in company history

      • Key Account Manager

        Oct 2006 - Feb 2007
      • District Sales Manager - Key Accounts

        Jan 2006 - Sept 2006
      • District Sales Manager

        Sept 2002 - Dec 2005
      • Territory Field Representative

        May 2002 - Aug 2002
    • Penguin Random House

      Feb 2007 - now
      National Accounts Manager

      Manage extensive sales programs and special projects, with responsibility for researching, planning, executing, and evaluating complex operations, programs, policies, and strategies impacting multiple functional areas and organizational levelsGrew a key business channel by 61% over five years while maintaining and exceeding profitability goals Developed, in a four year period, a $100K revenue stream into $1.5 million in annual billings Represent the organization to a diverse array of external stakeholders including procurement officers, marketing managers, curriculum planners, content specialists, authors, influencers, and senior leadershipPlan, organize, direct, and evaluate major communication efforts with both internal and external stakeholders, ensuring compliance with organizational policies while addressing customer needsProvide positive collaboration for internal meetings across different departments (sales, marketing, design, inventory management, production, and customer service) to ensure productive outcomesAcquire and maintain a comprehensive understanding of competitors, consumer behavior, and industry trends, to help the business maintain market dominance Conduct detailed sales analyses, including demand forecasting, sales tracking, trend analysis, opportunity identification, and inventory managementCreate and present data visuals and programmatic presentations to both internal and external teamsEdit and review communication documents and templates to ensure accuracy and consistency Show less

    • Penguin Publishing Group

      Feb 2008 - Jun 2016
      Publishing Coordinator Religious Market

      Held dual role while working as a National Accounts Manager Collaborate with external stakeholders (authors and agents) and internal stakeholders (acquisition editors, publishers, marketers and publicists) to acquire substantial new proprietary content Provide subject-matter expertise across departmental lines, on marketing strategies, consumer trends and behaviors, and editorial and content standards

    • Author

      Jan 2015 - now
      Author

      W. C. Bauers is the noted author of the TINY BIBLE TALES picture book series, and two acclaimed works of science fiction, UNBREAKABLE and INDOMITABLE, the first entries in THE CHRONICLES OF PROMISE PAEN. Bauers' debut novel, UNBREAKABLE, was an Amazon and B&N, Science Fiction and Fantasy Best Book-of-the-Month pick, for January 2015. His second, INDOMITABLE, was a B&N, i09, and Kirkus Best of the Month Pick, for SF/F, for July 2016.Bauers' science fiction has been compared to Katee Sackhoff's Starbuck meets STARSHIP TROOPERS, with a dash of FIREFLY. Show less

  • Licenses & Certifications

    • 1st Dan (Degree) Black Belt, World Taekwondo Federation

      World Taekwondo Federation
      Aug 2013
    • 2nd Dan (Degree) Black Belt, World Taekwondo Federation

      World Taekwondo Federation
      Dec 2014